@Derek_Alemany@blairadowler I agree that social media is and will always be changing, It's good that you realize this prior to beginning your career. #mktg475
@blairadowler My thoughts pertaining towards social media and marketing have honestly not changed much. I do not believe that I will pursue a career in social media marketing post grad. However, I feel as though I am much more prepared if I do choose this path. #mktg475
X will soon be implementing "Grok", an AI chatbot. The function will be available on the lower function bar of the mobile app. The feature is currently available to users of X Premium and should be a very interesting enhancement of the app. #mktg475
@Brookewvu@blairadowler I also definitely agree that social media is not only going to continue to grow but will one day be the main source of marketing. I also believe the use of AI will increase. #mktg475
@stoufferalexus@blairadowler More engaging content has certainly been on the rise recently. I definitely agree that this will be an extremely successful shift we will see in social media marketing over the upcoming years. #mktg475
@blairadowler I think that AI will become the most prominent aspect of social media marketing within the upcoming years. We have already seen great success from companies using AI to assist their campaigns. I believe one day AI will completely run the majority of marketing campaigns. #mktg475
TikTok users are spending half of their time on the app watching content that is above one minute long. Longer videos is a relatively new feature of TikTok which is looking to be working out well for them. Expect big content creators on the app to lengthen their videos. #mktg475
@_carlytomko@blairadowler Carly, this original content is very visually appealing. I'm sure this caught the eye of ross farms' target audience very well. #mktg475
@ianchep14@blairadowler This definitely is good publicity for both parties. Andrew Tate making this offer is very original and sure to catch the attention of both his and Musk's audiences. #mktg475
@blairadowler GoPro frequently posts original user generated content on their Instagram page. On Thanksgiving Day, they posted a very visually appealing recording one of their users took of a bike ride through the woods in the fall. I liked the post. #mktg475
X has been an extremely interesting project for Elon Musk. There have been a wide array of opinions on the transformation of the app. However, nobody outside of the app's developers really knows how well the transformation is going.
https://t.co/nE0d6HFucu
@Derek_Alemany@blairadowler I fully agree that interactive content is the way to go nowadays! Engagement with posts really resonates with consumers, this should show great success for your marketing campaign. #mktg475
@weston38750@blairadowler Interactive posts are definitely the way to go for this social media marketing campaign. TikTok being the most popular platform with college students will also show you great success! #mktg475
@blairadowler I will focus my campaign on interactive and user-generated content. This helps consumer's feel more appreciated and seen, and we have seen a great shift towards this type of content recently which has proven to be very successful. #mktg475
TikTok recently has seen improvements with in-stream commerce. In the past, TikTok has not been able to get in-platform revenue generated. Users in China have found success with selling products in-stream. This has great potential for content creators. #mktg475
@Panzallo@blairadowler This is a very interesting choice Piper, but I agree fully. Transparency is extremely important from any brand to their target audience. #mktg475