Norkon

Innovative solutions for the future of media

[Norkon @NorkonCS]

What sets personalization in financial media apart from general news?
Financial audiences don’t just follow topics, they care about how market movements impact them personally.

So, what does personalization look like when it’s driven by market events?
👉https://t.co/ubXQjnGWjN

[Norkon @NorkonCS]

86% repeat usage, and 39.4% audience re-engagement.

Over the past month, our data-driven personalization solution, Beakon, has continued to deliver solid results, reinforcing one clear trend: relevance in financial media is evolving!
👉 Come see us at @INMAorg World Congress

[Norkon @NorkonCS]

Editorial portfolios are taking off for financial publishers across Europe. 🚀
#Newsrooms are moving beyond reporting on the market to actually running transparent portfolios directly within their coverage, showing when decisions are made, and why.
👉https://t.co/3Z2GwbLpm9

[Norkon @NorkonCS]

Is your publication planning to launch a game this year to drive audience engagement?

We’ve outlined 9 proven success factors behind high-performing publisher investment games, based on real-world experience.

👉 Read the full checklist here:  https://t.co/xUSscvVBrX

[Norkon @NorkonCS]

We've seen it this week again: #markets move fast!
When major movements happen, financial readers want to understand what it means for them - their stocks, their sectors, their portfolio.
Here's how #publishers can help #readers using #personalization
https://t.co/fqtdl3VgMo

[Norkon @NorkonCS]

If young investors feel more confident with crypto than with bonds or ETFs, what does that say about how we explain traditional finance - and where people go for insights and advice today?

➡️Read our Q&A with the World Economic Forum:
https://t.co/6xRSZXG04S

[Norkon @NorkonCS]

Games don’t stand out by default.

We’ve just published a blog post outlining 9⃣proven success factors behind high-performing publisher games, based on real-world experience.

👉 Read the article here:
https://t.co/xUSscvVBrX

[Norkon @NorkonCS]

Reaching an entirely new audience in a highly saturated market?
Here's how this #financial #news publisher turned their investment competition into a large-scale event.
An inspiring case study for any financial publication.
https://t.co/EEvyQWCHek

[Norkon @NorkonCS]

Major concerns remain in #financial publishing as #AI systems are less reliable at answering the most important #newsroom question: Where does this number come from?
AI tools must be built with data proof at the core.
https://t.co/99cIB2QxyU

[Norkon @NorkonCS]

When was the last time you asked a human for financial advice?
For many young investors today, the answer is: never. They turn to TikTok, Reddit and AI chatbots.
Read our blog post on shifting financial news communication: https://t.co/7uQg05cyli
#FinanceNews #NewsMedia

[Norkon @NorkonCS]

The World Economic Forum shares how new generations of investors learn and trust, and what this means for #financial #news.
With the democratization of investment platforms, retail investors now account for over 30% of global equity trading volume. Signup: https://t.co/nHR1WYxiWE

[Norkon @NorkonCS]

What happens when you put two #SEO veterans into a room to talk about how #financial #publishers can stay discoverable and trusted, while AI changes how audiences search?

Join Barry Adams @polemicdigital & @stevewbeales for an engaging discussion!
👉 https://t.co/nHR1WYxiWE

[Norkon @NorkonCS]

Join the Next-Gen Business & Finance Media Event - bringing together leading voices from across the industry to explore how the rise of retail investors is reshaping financial journalism!
👉https://t.co/nHR1WYxiWE

#FinancialMedia #RetailInvestors #Journalism #DigitalPublishing

[Norkon @NorkonCS]

More and more #media #publishers embrace gamification to educate readers about personal finance and investing. 📣 Are you ready to take on this autumn's investor challenge?
🇫🇮 https://t.co/XpCFT0NxoA
🇧🇪 https://t.co/rR7LLu9v4I
🇳🇱 https://t.co/66E6g8ImK3
🇨🇭https://t.co/sm6K4nct3M

[Norkon @NorkonCS]

Until recently, traditional #media models and magazines that long relied on #print and live conferences were considered outdated. @FortuneMagazine shares how these business models sit on valuable assets in today’s subscription-driven landscape👉:
https://t.co/I4EDxzHQDw

[Norkon @NorkonCS]

All #publishers need engagement, but #financial publishers have even more at stake.

👉 Why? Their audiences are affluent and educated. Demand for fin. news is higher, but reader engagement remains low.

👉 Check out 4 top #AudienceEngagement strategies:
https://t.co/4rVHdSYSgF

[Norkon @NorkonCS]

Digital media publishers are turning complex financial topics into engaging, habit-forming experiences. Dive into game engagement & audience growth strategies with our latest e-book: https://t.co/vDqWt10dyk
#StockmarketGame #NewsMedia #FinancialNews #AudienceEngagement

[Norkon @NorkonCS]

We asked the big question: What are today’s most effective digital publishers doing differently?
We compiled our findings into 20 practical #NewsroomHacks - pulled straight from real workflows, keynote insights, and teams innovating under pressure
👉 https://t.co/qW2bYL0M1U

[Norkon @NorkonCS]

Are #publishers today truly digital-first, or just acting the part? We've had the pleasure of sitting down with media veteran Lena K Samuelsson for a podcast discussion, where she reflects on her time at Aftonbladet & Schibsted.
Tune in: https://t.co/v1lVWh4HSn
#digitalnews

[Norkon @NorkonCS]

We're very excited to unveil our revamped live-blogging platform, Live Center, this week!🎉
A whole new experience for #newsrooms to keep up with breaking news:
➡️ Fast publishing
➡️ Boost search engine discovery
➡️ Builds audience engagement habits
https://t.co/Zt97zIN3Vr