.@TemsBaby and I met with some aspiring artists at the Obama Presidential Center’s new Media Suite! Barack and I hope this Media Suite will become a place where young people can find their voice, learn about music, and make beautiful art.
At 2 am, someone in the Sporting Lagos fan WhatsApp group sends a voice note.
It's a new chant idea.
Twenty people respond. Wrong tone. Different melody. What about this version instead? Someone writes it out. People debate the syllables. Then they vote on the best version.
By matchday, the fans in stadium know the words.
Nobody at the club assigned that task. Nobody approved the process. Nobody even knew it was happening until it showed up at the next game.
That's what a self-organizing community looks like in practice. Not a fan engagement strategy or a loyalty programme.
People who care enough to spend their sleep hours making the experience better for everyone around them.
All Sporting Lagos did was build something worth showing up for. The rest, the fans did themselves.
@OlamideAdeyemo , Head of Commercial at @SportingLagos , is speaking at Nigeria Stablecoin Summit 2.0, themed New Vistas: The Premier Gathering on Payments & Banking Innovation.
NSS 2.0 brings together regulators, policymakers, banks, fintechs, Web3 innovators and global industry leaders to chart the future of stablecoins and digital assets in Nigeria and across Africa. 750+ attendees, 150+ companies, 25+ speakers across 2 stages and 40+ live exhibitions.
📅 July 30 | 8:00 AM 📍 Oriental Hotel, Lagos 🎟️ https://t.co/1CvdiFxFXn
#NigeriaStablecoinSummit #NSS2 #AfricaStablecoinNetwork #ASN
It was great joining Njideka Akunyili Crosby — a gifted Nigerian-born, Los Angeles-based artist — to unveil our first portrait together. This piece reflects so many chapters of Michelle and my story, and we’re thrilled that it will be on display in the Hope and Change lobby at the Obama Presidential Center starting this Juneteenth.
Barack and I were so honored to have @AkunyiliCrosby create our portrait for the Obama Presidential Center. Her artistic brilliance shines through — and the way she infused such life and joy into the piece is truly extraordinary. We love it, and we think everyone who visits the Center will too!
Lagos runs on ambition, and so do we 💪🏾
We’re excited to be the official sponsor of @SportingLagos for the NPFL 2026/27 season.
More details soon. Let’s go Sporting!
I’m so in awe of builders. Like this thing exists in your mind and then all of a sudden it is concrete, it is alive and you share it with the world. Creating slices of joy, convenience & gratitude for strangers.
That is magic. And you are awesome
🚨Venue Update: Our NLO playoff clash against Franceex United will now be played at Legacy Pitch.
📍Legacy Pitch 🆚 Franceex United
🗓️ Sat, 13th of June, 2026.
⏰ 3 PM
#SLFA#LetsGoSporting
When @SportingLagos got relegated in 2024, David Odunlami [@odunlami_ ] made a mistake he's now open about.
He let how he felt shape the club's communication.
They went quiet. Pulled back on game-day energy. Stopped doing the things that had made attending feel worth it. The reasoning made sense in the moment; they'd just been relegated, what was there to celebrate?
But here's what that thinking gets wrong.
Community isn't a reward for good results. It's not something fans give you when you're winning and take back when you're not. It's something you either keep investing in or you don't. And when you stop, people notice. Then attendance drops, engagement thins, and fans disappear quietly.
The job of communications isn't to reflect the club's mood. It's to hold the community together when the product is struggling. That's exactly when it matters most.
David figured this out a season later. They took a different approach, and by the end of the just-concluded season, fans were buying bus tickets for strangers to make sure the stadium is full.
The World Cup starts today. Before the national teams take over everything, read the full story of how Sporting Lagos rebuilt that community.
friendship; what a concept man!
my guy loaned his friend part of the money he used to japa a few years ago, now he has paid my guy back. but earlier this year he asked for his help to clear two lexus cars he shipped in, as he didn't have any family or someone he can trust in lagos.
as per his guy, he was happy to help. did all the running around and got the cars out quickly, then was arranging for them to be sent to asaba as directed, only to be told that one of the cars was for him.
mind you, he got married late last year and they are expecting. he used to tell me how pained he was that his wife takes cabs to ante-natal and how he was hoping for a miracle to buy to a car before the baby arrives, as it will make their lives easier.
well, christmas has come early for them. hard guy like me had tears in my eyes, cos this is so thoughtful.