Oliver Stevenson

Building Snowball: procrastination into momentum.
Building in public

[Oliver Stevenson @OliverBuilds_]

Hi, I’m Oliver.

I’m 17 and building Snowball.

Most productivity apps assume you’re already motivated.

Snowball is designed for the moment you don’t feel like starting.

I’ll be sharing the journey from 0 users to hopefully something people love.

Follow along if you’re into startups, iOS, or productivity.

[Oliver Stevenson @OliverBuilds_]

@StevenCravotta 100% true

[Oliver Stevenson @OliverBuilds_]

@blakeandersonw I agree, I used to think I'd get so much done with 20 in parallel.

[Oliver Stevenson @OliverBuilds_]

@KevinSzabo14 I think personalisation is key too. It shows you've at least put in effort.

[Oliver Stevenson @OliverBuilds_]

@pmitu Manifesting that moment 🙏

[Oliver Stevenson @OliverBuilds_]

@VechAlex Why hobbyists over professionals or businesses?

[Oliver Stevenson @OliverBuilds_]

@paulg Yeah..

[Oliver Stevenson @OliverBuilds_]

A good philosophy for marketing is:

Earn the right to scale.
Earn the right to spend on UGC creators & ads.

Talk to users & test if your app has that loop that keeps you coming back. If so, then invest in scaling your product.

[Oliver Stevenson @OliverBuilds_]

@levelsio Products have an expiry date, the audience you build around it doesn't. That's why personal brands are better than business brands.

[Oliver Stevenson @OliverBuilds_]

@AbhiCodes15 That's a cold take, everyone agrees.

[Oliver Stevenson @OliverBuilds_]

@alex_lrz_nmv 1000 sign ups and 0 paying customers. It's very frustrating when people like your idea but won't set aside cash for it.

[Oliver Stevenson @OliverBuilds_]

@kseniam0s Figuring out if people actually pay for the value you offer. If not, the entire coding part is useless.

[Oliver Stevenson @OliverBuilds_]

@maxzrco Free users can be quite costly also. On average 3% convert.

[Oliver Stevenson @OliverBuilds_]

@brian_armstrong Maybe. It will lower the boundary to creating vulnerable software. Will AI powered defence improve more quickly than AI powered attacks?

[Oliver Stevenson @OliverBuilds_]

@omarvvvr Why

[Oliver Stevenson @OliverBuilds_]

@AndrejVidinevic They always say they typically rely on word of mouth than social media anyway.

[Oliver Stevenson @OliverBuilds_]

@annieqyang Yeah each project is like a single player minecraft creative world.

[Oliver Stevenson @OliverBuilds_]

@zudasworld @marconoiz In person would take quite a lot of time 🕰️

[Oliver Stevenson @OliverBuilds_]

@audiencon When your MMR is 5 figures, you’ll remember this post 🙏

[Oliver Stevenson @OliverBuilds_]

@masonrizz Investing in themselves. 🙏

[Oliver Stevenson @OliverBuilds_]

@stijnnoorman 🫡