Joe Castro

Paid Digital Marketing Manager @MandT_Bank

[Joe Castro @PPCJoeC]

@Brandon_Koch Or maybe the triple deke?

[Joe Castro @PPCJoeC]

@Brandon_Koch Credit the Flying V

[Joe Castro @PPCJoeC]

@Brandon_Koch It’s not cold enough yet for the Bills to dominate. They play best under zero degrees

[Boris Beceric @BorisBeceric]

Meta implementing new B2B targeting options with rollout beginning June 22.
1/x

[Greg @PPCGreg]

Check out the Text, Image, and Video ads your competitors are running on Google. #PPCChat
Example: Angi (Angie's List) https://t.co/QP9hBUIe7C

[Joe Castro @PPCJoeC]

@Brandon_Koch Impossible.

[Amy Bishop @Hoffman8]

Learn more about Paid Search Incrementality and see how #SEM and #SEO work better together to make 1+1=3. @JonKagan explains how it works and puts it to practice via @sejournal>> https://t.co/nTISGRXMYs
#paidsearch #PPC

[Joe Castro @PPCJoeC]

@OzzTorr @KJT_91 Wait is this pizza tho?

[Joe Castro @PPCJoeC]

@BrettBodofsky @MSFTAdvertising Exactly. That’s what I’m seeing so far.

[Joe Castro @PPCJoeC]

#ppcchat- Google is recommends we set our daily budget at 10XCPA for Discovery...which is a lot more than we're spending on Gmail. I've read articles that recommend doubling your gmail budget. Has anyone seen success with lower budgets--especially when focused on retargeting?

[Joe Martinez @MilwaukeePPC]

How to Add Sitelinks to Your #YouTubeAds on the @ClixMarketing Blog >> https://t.co/UBN35n6muQ

[Closed Loop @ClosedLoop]

Facebook advertisers can't rely on the pixel to track users and conversions after #iOS14. But, @SeanJohnston shares how #firstpartydata can be your solution in 2021: https://t.co/x6n1AYEtIa

#digitaladvertising #digitalmarketing #facebookads #paidsocial #digitaladvertisingtrends

[Joe Castro @PPCJoeC]

@ferkungamaboobo @MilwaukeePPC Thanks @ferkungamaboobo. We're have Business Loans in there as well. I'll take a look at the others. Was also thinking of specific placements/channels on YouTube might be a good option but limited reach.

[Joe Castro @PPCJoeC]

Any YouTube ads pros have ideas for targeting small to medium-sized business owners/decision makers? Thanks! @MilwaukeePPC #ppcchat

[Joe Castro @PPCJoeC]

@MilwaukeePPC Thanks @MilwaukeePPC We're using custom intent based on interest/purchase intent along with other life events like you mentioned. Custom intent is consuming majority of budget. Do you think custom intent based on search history would be more accurate than custom intent interest?

[Joe Castro @PPCJoeC]

Our paid digital media team is expanding. Have at least a few years hand-on-keyboard experience running paid search & paid social campaigns? Remote OK for the right person (preferably on east coast). No recruiters please. #ppcchat  #marketingtwitter https://t.co/NxaUBdOOEe