In June, I got 1,558,964 impressions and got paid a little under $400.
So, I thought I'd share what's currently working for me.
Here are 5 top-performing tweet formats I always come back to (with examples):
Confused about which iPad to buy in 2026? Compare every model by price, performance, display, portability, and use case to pick the one that fits you best.
https://t.co/LtD3fzBIRM
"Taking out the trash is still everyone's job some of the time. But mostly, I want to be sitting by the pond of interesting problems, fishing for the ones that catch my eye and hook my motivation. Who could wish to retire from that?" https://t.co/SVMP8ZxpBX
Justine Musk on being married to Elon Musk what it means to a visionary
In her TED Talk “Visionaries are People Who Can See In The Dark”, Justine Musk shares her experience reading a recent profile Elon:
“He’s quoted as saying something to a friend — and this happened during the time we were still married together… He said that he was prepared to sacrifice his entire fortune to get a rocket into orbit. And he said, ‘I don’t care if Justine and the kids and I end up living in Justine’s parents’ basement. I’m going to make this happen.’ And so I read this and kind of wanted to go back in time, go up to him, take him by the shoulders, look him very seriously in the eyes, and say, ‘Have you seen my parents’ basement?’”
Justine reflects what it means to be a visionary:
“Visionaries take all that passion, their badass personalities, their mad skills, and the mastery of their chosen subject matter, and they use it to put themselves on the line unlike anybody else you’ll ever meet. And it’s this that allows them to open up windows into another, deeper reality in which transformation is possible and things of awe happen on a regular basis.”
She continues:
“In the beginning, we don’t trust them because we think they’re crazy, but by the end, we trust them because we know they’re crazy. They’re crazy enough to accomplish anything and risk it all in order to bring us something new to believe in. They might make lousy husbands and terrible wives. They might be the friend who never sends you a birthday present and forgets to show up for coffee. But they bring light to the dark, and they show us the universe.”
Source: @TEDTalks (Jun 2017)
Instead of watching an hour of Netflix, watch this 2-hour Stanford lecture on AI careers. It will teach you more about winning in the AI race than all the AI content you’ve scrolled past this year.
I have two questions:
1. Do you also have a love-hate relationship with your website like me? As in: you don't know HOW THE F IS IT TIME FOR A REDO ALREADY? No? Just me?!
and
2. Do you know my friend Stefanie Kruse?
The 2 questions are connected: I always postpone page or website redos because they feel overwhelming.
BUT Stefanie's take on what a solopreneur's website should do usually calms me down. Because, lo and behold, it doesn't have to do EVERYTHING.
If you're tired of "do this one small tweak and boost your website's conversion rates by 600%" advice, you need to read Stefanie's newsletter.
It's the kind of down-to-earth, practical approach we all need (before we spiral into another needless website redo): https://t.co/zbwY1c3Jta
#ad #partnership
I recently asked 1000+ founders inside Hampton (doing $25m/year on average), “Have any of you crossed a big number, like let's say $20m or $50m in revenue, while working only 40 hours a week?”
We got a ton of responses.
One of the more interesting takeaways was that there have been many examples of highly successful people throughout history who’ve taken a lot of time off.
One guy in Hampton named Connor has a running joke with his business partner that every time he leaves the office, the company hits a record day.
So he started asking, “do I actually need to be working this hard?”.
He did a bunch of research and found:
- Bill Gates has had "Think Weeks" since the 1980s where he disappears with a stack of books.
- Sara Blakely lives 5 minutes from her office, fakes a commute by driving for hours just to think.
- Yvon Chouinard built Patagonia decentralized from Day 1 because he refused to be the bottleneck and would spend seasons surfing in Baja.
- Rick Rubin leaves the studio for weeks once an album hits post-production.
- Buffett and Munger have said their whole edge is sitting around doing nothing.
It’s nuanced and Connor's point is that you can't pull this off Day 1. You need a team before you can just disappear.
If you want the whole piece: https://t.co/U98xvoNLbr
If you want a room full of founders like Connor: https://t.co/2jPwo3pZXN