Patrick Valoppi

12 years building marketing (and sometimes product) inside tech from pre-seed teams to scaled orgs across fintech, crypto, AR, DTC, apps and big tech.

[Patrick Valoppi @PatrickValoppi]

I just finished volunteering at @ETHGlobal #Waterloo.

With zero expectations, I wasn't sure what I'd get out of it.

Here's why it's one of the best ways to spend a weekend in #Web3.

🧵👇

[Patrick Valoppi @PatrickValoppi]

@wearetheselect “New version goes into testing. Passes. Gets added to the account. Old version gets retired.” — do you mean a completely sep ad account or create a separate testing campaign vs existing “validated/winner” campaign then eventually migrate the winning tests into your winners?

[Patrick Valoppi @PatrickValoppi]

@ecom_cork hey @ecom_cork — loved your recent YT video. super refreshing and honest.

[Patrick Valoppi @PatrickValoppi]

@humankind_place absolutely love mine!

[Hitoshi Harada @umitanuki]

Finally it’s here. Alpaca Options API: Trade options commission-free via API https://t.co/ruCMQQ3KWt by @PatrickValoppi h/t @hnshah for hunting!

[Patrick Valoppi @PatrickValoppi]

Current web3 adoption = internet adoption back in late 90's..

My take: Blockchains and protocols are so focused on community right now b/c we're still too early to define much of their "real-world" use cases.

Agree or disagree? What also ensures their longevity? LMK!

[Patrick Valoppi @PatrickValoppi]

@kalashnikovapv @TheCryptoLark posted the visual but data came from @wb_research and @cryptocom!

[Patrick Valoppi @PatrickValoppi]

@ngxinyajulia I love being able to “swallow the frog” every morning.. it boosts my momentum to knock the smaller tasks off the list right after!

[Patrick Valoppi @PatrickValoppi]

@TinaMillerTips To add, I only write my daily to-do list on a small hello sticky note. 📝

It forces you to focus on 2-3 key task that should ultimately move you towards the greater goal!

[Patrick Valoppi @PatrickValoppi]

@emilylai Really appreciate the detailed replies you give me! Thanks Emily.

[Patrick Valoppi @PatrickValoppi]

Build value in a bear, reap rewards in a bull 📈

[Patrick Valoppi @PatrickValoppi]

@alea_eth Network effects also relate to meeting a startup's growth needs.

There's always a fight between hiring talent quickly to need said growth vs. maintaining the existing culture of your team.

At some inflection point, culture takes the back seat to meet scale reqs.

[Patrick Valoppi @PatrickValoppi]

@IamJulianaC People buy from "people", not from entities. The faster you can "humanize" your brand with storytelling, the more affinity your customers + prospects will share with it!

[Patrick Valoppi @PatrickValoppi]

@emilylai Agreed! One of the reasons I'm using TW more frequently is to ask q's to SMEs, like yourself.

I've found in my exp that once something is on YT, it's wildly known in the community and therefore the tactic is saturated..

Have you seen success there? If so, how?

[Patrick Valoppi @PatrickValoppi]

@Bayka hey @Bayka -- you're producing so much value-add content it's insane.. especially loved your McDonald's concept and how it can be applied to working smarter in Web3.

Thank you for "growing" @wingman_web3 in public!

PS: I recall seeing you at ETHGlobal Waterloo last month too.

[Patrick Valoppi @PatrickValoppi]

That's all folks!

If you made it here, that means I stopped your thumb from scrolling! 🎉

So what's your take on vampire attacks in web2 or web3?

Are you team Edward or team Jacob?

PS: If you enjoyed this thread, RTing it would mean a lot. 🙏

[Patrick Valoppi @PatrickValoppi]

What does @Twilight and @LooksRare have in common?

Say it. Out loud. Say it.

Vampire Attacks. 🩸

Relax @TaylorDLautner, no need to call in the werewolves..

Instead, let's examine their effects to see if they really have a bite 🧵

[Patrick Valoppi @PatrickValoppi]

Note:

"The competition induced by vampire attacks can only benefit consumers if it doesn’t incentivize firms to engage in malbehavior."
— @skominers and @BernsteinShai

Ex: a centralized crypto finance platforms taking on excessive risk in order to offer higher ROI.