@Nicholai@markritson Precisely, and the reason that this is happening isn’t sitting with the junior marketers, which is why I find the strategy of dismantling their naïveté in public extremely strange if the aim is to solve any actual problems. Also notable that the author isn’t even a marketer.
Recent conversation with @ResearchRocks about what types of #MRX agencies are set up for success when things start to normalize. https://t.co/8M4FItW1Pl