Peter Kortvel

Product Marketing at Scandit.
Not posting on X.

[EarlyNode @EarlyNode]

Want to learn how to make your product unforgettable by using storytelling?🧠

Then tune in to the latest episode of "Inside the Product Marketing Mind" 🎙️

~ The Old World vs. New World Framework for impactful positioning
~ Things to know before joining the startup world as a PMM
~ and more

Listen to the full episode here: https://t.co/hJnH1iZSmM

[Andrei Țiț @AndrezMarcel]

@carlvellotti These are capabilities now according to @anthonyjpierri's concept, @PeterKortvel made a nice visual. Courtesy @BujoldChronicle

[Clint Nolan @Clintism]

I failed 6th grade.

This was back in the days when they held you back– you had to repeat it.

I was sad because all of my friends were moving on to 7th, but I was stuck.

One day, my mom came home and told me she asked a psychic about me.

It blew my 11 year old mind...

[Peter Kortvel @PeterKortvel]

@bryhutch heart

[Peter Kortvel @PeterKortvel]

#ProductMarketing Do you use a tier system for you #product launches? https://t.co/xu7rc7HxoW

[Peter Kortvel @PeterKortvel]

Anybody joined Product Marketing from Sales or BDR? How was it? https://t.co/Cq0dOwQf1U

[Peter Kortvel @PeterKortvel]

@_estheragbaje Couldn’t agree more!

[Peter Kortvel @PeterKortvel]

It’s notoriously hard to find great Product Marketers. What makes them great? https://t.co/GhEJpKMa2y #productmarketing

[Peter Kortvel @PeterKortvel]

#ProductMarketing do you have empathy when creating battle cards for #sales - so they don’t need to remembr facts but the format to find it later? https://t.co/bJvaaFVEyg

[Peter Kortvel @PeterKortvel]

@p_agnew @NudgePodcast If you haven't heard on Caesar: https://t.co/zJeVlWTGw1

[Peter Kortvel @PeterKortvel]

@p_agnew @NudgePodcast Still on Steve Jobs... :D But can't wait!

[Peter Kortvel @PeterKortvel]

2023 in #contentmarketing and #copywriting are personal stories - #chatgpt has none.

[Peter Kortvel @PeterKortvel]

@Clintism I started listening more to podcasts since Spotify made it that you rewind only 15sec back on Airpods - maybe applies to audiobooks

[Peter Kortvel @PeterKortvel]

@Phinda_N Beatles :)

[Peter Kortvel @PeterKortvel]

@p_agnew an awesome podcast. Thanks! Looking forward to the next episode. Well used ‘Sunken Costs’ to nudge me to listen when you said you spent weeks on analysing for this episode ;) i worked :)

[Peter Kortvel @PeterKortvel]

How S. Jobs used #psychology #Reframing to increase boot time of mac? Told his lead engineer - if you could save a persons life would speed it up if you could save a persons life? - then calculated how many life times could be saved in total. Listen: https://t.co/rRmoSRvGM7

[Peter Kortvel @PeterKortvel]

When working on #messaging - be visual and give it a theme that resonates - e.g. CIOs are the new superheros. Podcast: https://t.co/VzGoUFu9BP #productmarketing

[Peter Kortvel @PeterKortvel]

@LoftedLearning @content_remedy convert :)

[Peter Kortvel @PeterKortvel]

What to do first 30 days in a new company as a #productmarketing manager? … Listen! - More in a podcast: https://t.co/AvNzO1ITKg

[Peter Kortvel @PeterKortvel]

@ctw71 Thanks! A nice summary!