Bringing a century of Kellogg’s to life. We designed a poster series to celebrate 100 years of @KelloggsUKI bringing breakfast to Britain. The posters utilise the iconic assets to tell stories of key moments from history. #KelloggUK100#extraordinarybydesign#landorandfitch
Rethinking place branding, @Peter_Knapp_LF revealed five key principles to success for nation and destination brands at this year's International Advertising Association Global Summit. More in @ETBrandEquity https://t.co/N0GTLSQ9Hm
‘In today’s world, accessibility should be the starting point for designers.' @Peter_Knapp_LF discusses a new age of responsibility, where brands have a big role to play in educating and supporting accessibility and inclusion through design. https://t.co/L0nnV5DYVQ
What is Modern Design and how does it reflect the needs of contemporary society, business and brands? For #internationaldesignday @LANDOR_FITCH's @timghalgh unpacks the evolution of design and how destroying the ordinary can transform your brand. https://t.co/iANuLL7bcj
"Music is a powerful tool that can create a memory and a resonance with a brand" says @Peter_Landor as he comments for @washingtonpost on how incorporating music has the potential to create a sensory brand experience for airlines: https://t.co/FGavq0JVzH
Packaging plays an important role in the way we experience and perceive a brand. Exploring materials and innovation in this space is fundamental, as we strive to develop new solutions for people, planet and profit. #brandledsustainability
Why is compostable #packaging finally having its moment? Jack Holloway comments for Inside Packaging, on the challenges of plastic waste and how #compostable packaging can provide brands with a 'differentiating edge' as consumer demand grows. https://t.co/ncfuej2wGq #sustainable
Wonderful to see our work for M&M's and Lego making the list of the Top Store Openings of 2021. A joy to bring the brand alive in such an engaging way. #extraordinarybydesign#landorandfitch
Congratulations to M&M’s Berlin @mmschocolate and @LEGO_Group for their listings in @RetailWeek Top store openings of 2021! Each one a display of extraordinary creativity setting new benchmarks in global retail and experience: https://t.co/kFhtlAfuaG #extraordinarybydesign
Extraordinary design, driven by extraordinary people. We’re incredibly excited to be shortlisted on the @Oystertweet Oystercatchers Awards 2021 Agency of the Year (Large). Huge congrats to our UK studio teams! https://t.co/aL61DBR1sl #OysAwards21#Awards
Why are luxury fashion brands turning to gamification? Christina Herbach speaks to @Telegraph following news of Louis Vuitton launching its first video game to celebrate their 200th birthday and win over Gen-Z spenders: https://t.co/89jWgOc0Cf #luxuryretail#gamification#nextgen
"We could see an era where a new competitive arena forces a new era of innovation in the industry". @Peter_Landor comments for @DeutscheWelle on low-cost trans-Atlantic flights as JetBlue announces its new service: https://t.co/tPZ8d7bnVo #travel#airlines#travelindustry
APAC President @JonathanHK speaks to @CampaignAsia on the challenge facing travel, leisure and hospitality brands today, in this year’s Asia’s Top 1000 Brands report. Read more here: https://t.co/NUhcBzHmyg #covidrecovery#brand
‘Low-cost carriers are perfectly positioned for the imminent rush to the skies, but cheap seats are no longer a distinctive factor in an increasingly crowded market.’ @Peter_Landor comments on the importance of brand for the travel industry in @Telegraph; https://t.co/tEllEkAoh3
Mariagrazia de Angelis speaks to @ArabianBusiness about the four big trends shaping the future of Middle East retail: https://t.co/XHEm3Z2u0a #futureofretail
Today is Walter's Day. Walter Landor is one of our inspiring founders and his legacy lives on in everything we do. Walter was driven by "big ideas" and at Landor & Fitch we continue to keep this passion alive. Here are just a few of the iconic brands Walter created.
.@Cannes_Lions starts today and we're excited for a week of interesting talks and exciting award shows! You can watch our talk on the importance of brand purpose on Cannes Lions Live: https://t.co/7NNHoRReGc #cannes2021#CannesLions#CannesLions2021
As places and destinations begin to reopen, how can airlines bounce back? @Peter_Landor explores some of the innovations & rituals airlines will need to consider to ensure a responsible & successful reopening: https://t.co/eOAmeEeg9s @ThriveNewsroom#airlinesafety#innovation
Making sustainable efforts profitable is the key to future-proofing your brand. For a masterclass in how to do this you can watch Hanna Berthaut on #WPPTV here: https://t.co/vZSj48q1Aw
@WPP#brandledsustainability#sustainableROI
We are thrilled to have been appointed by @drmartens to design its future retail experience. As a true cultural icon, whose history of self-expression continues to imbue the souls of our streets today, we look forward to creating something truly inspirational together! #retail
London's been the financial hub of Europe for a long time, now that we're no longer part of the EU other cities are vying for this title. We have an opportunity to rebrand London as the #sustainabletech hub of Europe; but this all starts with brand @CityAM https://t.co/Fz05DGHSrj