Plot

next gen marketing OS powered by video intelligence🧃🍊🍉

[Plot @PlotWorkspace]

Rebecca Stewart at @Adweek announced our $10M fundraise this morning!

Video is where conversation about your brand is happening. Enterprise brands can see everything with Plot.

Plot’s giving marketing teams the ability to easily understand their impact.

Co-led by @xyz_vc + @mischief_usa, with @sevensevensix and @ACME.

[Plot @PlotWorkspace]

We raised $10M and immediately invested it into our CEO Megan's acting career.

Just kidding.

We invested it into helping brands understand what's actually happening in social video.

Here's Plot in 60 seconds:

[Plot @PlotWorkspace]

Check out the article here: https://t.co/UrR1bZavAa

[Plot @PlotWorkspace]

Rebecca Stewart at @Adweek announced our $10M fundraise this morning!

Video is where conversation about your brand is happening. Enterprise brands can see everything with Plot.

Plot’s giving marketing teams the ability to easily understand their impact.

Co-led by @xyz_vc + @mischief_usa, with @sevensevensix and @ACME.

[Plot @PlotWorkspace]

Check out the full report here: https://t.co/QkMBx3jX6r

[Plot @PlotWorkspace]

5 AM lines, cleared-out shelves, resale listings climbing into the hundreds. Accounts dedicated to tracking restocks. shoppers racing from store to store, hoping to get lucky...

All of it orbiting a canvas tote from a grocery store.

In our new Plot report, we track over a thousand TikTok and Instagram posts about the Trader Joe’s tote bag across six months to understand how a $2.99 bag started behaving like a sneaker drop.

[Alexis Ohanian 🗽 @alexisohanian]

https://t.co/6Dqh90N7QM

[Plot @PlotWorkspace]

@alexisohanian @athlos @sevensevensix Let’s goooo!!

[Alexis Ohanian 🗽 @alexisohanian]

One thing I loved about @Athlos: the wave of UGC that showed up immediately.

@PlotWorkspace - @sevensevensix-backed social listening company pulled the numbers: 1.3K posts, 90K+ comments, and 99.6% positive sentiment across nearly 200 brand-partner posts.

Big things coming...

[Alexis Ohanian 🗽 @alexisohanian]

Shoutout to our amazing lineup of speakers, founders of companies JUMP, @PlotWorkspace, @THEREALESTCOM and @ScorePlayHQ 🤩

[Alexis Ohanian 🗽 @alexisohanian]

I visited another NYC 776 co, @plotworkspace and they gifted *me* donuts. Too kind! We even made a tiktok together. It made me feel old, but it was fun. https://t.co/HyQosue99q

[Plot @PlotWorkspace]

Most marketers measure impressions.
But the smart ones ask: “Impressions compared to who?”

Our new Share of Voice tracking shows exactly how your brand stacks up across platforms—mentions, views, engagement, even the videos fueling it.

No tagging needed. Wanna see how you stack against your competitors? We'll walk you through a personalized demo: https://t.co/qZd66z8Zse

[Plot @PlotWorkspace]

AI-generated content is making it way too easy for deepfakes and impersonations to slip through.

You might be spreading misinformation about your brand, or using someone’s likeness without knowing it.

Our CEO Megan Duong recently talked about this with @Inc: https://t.co/xBAlrFxdAw

[Camille Ricketts @camillericketts]

.@_byMegan of @PlotWorkspace is one of the sharpest social media commentators in the industry - today she's in @Inc talking about how AI-generated ads are shaking up the creator economy in wild ways - link below, worth a read for all social media leaders 👀

[Plot @PlotWorkspace]

Our content calendar is premade, functional, and clean.

No unnecessary features.
No complicated workflows.

Just a calendar that actually works for social people.

Try it for yourself: https://t.co/A2Jlnl0nnn

[Plot @PlotWorkspace]

A viral moment isn’t always luck—it’s timing. @officialdoechii's recent blow up shows why social listening and knowing when to act can make or break momentum. If you work in social, this is a lesson in striking while the iron’s hot. 👇

https://t.co/m01AABIzkA

[Sophia Amoruso 3.0 @sophiaamoruso]

Plot (@PlotWorkspace) just launched Community Hub! Megan Duong (@_byMegan) and team created a data rich, central platform for brands to find — and nurture — their superfans.

Genius. CONGRATS TEAM. Trust Fund (@trustfundvc) founders are killing it.

https://t.co/bPTPXdkwe3

[Plot @PlotWorkspace]

Big News! Plot's Community Hub is Here 🚀

Community management is chaos.
We know because we’ve lived it.

- Spreadsheets full of mentions.
- A folder of screenshots no one ever looks at.
- No way to track who actually engages with your brand the most.

If proving the value of community feels impossible, you’re not alone.

That’s why we built Plot's Community Hub—a tool that gives social teams a real system to track, manage, and grow their most valuable relationships.

✓ See your biggest brand advocates in one place (no more digging through mentions)
✓ Track engagement over time (so you know who’s consistently driving conversations)
✓ Spend less time organizing & more time actually connecting

Because relationships move the needle. And now, there’s finally a tool that treats them like it.

Check it out: https://t.co/t8wO9JDdnf

[Megan Duong @_byMegan]

Introducing my first ever Substack: Unhinged Social! 🥳

So, I have a lotttt of thoughts.

But sometimes, I need to validate my thoughts.

Like are skinny jeans actually back? Why is everyone going to Korea for cosmetic procedures? What wellness studios are trending in NYC?

Most research tools only look at what people say in captions and comments.

But we've pioneered a new approach at @PlotWorkspace : analyzing what's actually happening IN the videos themselves. We can see products being used, styles being worn, and behaviors in action—not just what people claim they're doing.

So introducing Plot Social Report Winter 2025 where we've analyzed consumer trends across nails, Korean cosmetic procedures, jeans, wellness etc.

The TLDR: A tug of war between Skinny Jeans and Baggy styles. Beauty enthusiasts jet to Korea to inject salmon sperm on their faces. (Yes, you read that right.)

[Plot @PlotWorkspace]

Brands are spending millions on Super Bowl campaigns. Meanwhile, we’re running the analysis that actually matters: which snacks are winning.

We analyzed 309 TikTok & IG posts to see what’s actually dominating game-day spreads. Turns out, pickles are having a moment, protein-packed dips are on the rise, and Buffalo Chicken Quesadillas are still undefeated.

Full breakdown 🏈 https://t.co/CI6F3gl1Yq

[Plot @PlotWorkspace]

Zuck on The Joe Rogan Experience: 2 hours and 50 minutes of jiu-jitsu, knee problems, bringing back corporate masculinity, content moderation, and...some spicy insights for marketers.

We listened so you don’t have to.

Here are 6 key takeaways every marketer needs to know: https://t.co/4ooMCTOEID