Dick Martin

I practiced PR and branding for 30+ years, including 6 years as CCO of AT&T. Now I write about PR, and will tweet links to reading I find insightful and useful.

[Dick Martin @PrReader]

@ThePageCenter Ed was right. And he practiced what he preached. But there's a corollary to his principle. In any large institution, no matter how high your level, finding the truth is a full-time job. It's spread across organizations and jealously guarded. It takes courage and grit to find it.

[Dick Martin @PrReader]

@rogerbolton @Ticketmaster Amen. Have they learned nothing?

[Dick Martin @PrReader]

We thought social media would make the world smaller. But it made us smaller, in echo chambers of disinformation. Our naiveté was a failure of imagination. We couldn't see into the darkest downsides. Now we're repeating the same mistake with AI. https://t.co/b7XUAvytq3

[Dick Martin @PrReader]

@TelumMedia @rogerbolton @awpagesociety Terrific advice for PR people at every level, from entry to CCO.

[Dick Martin @PrReader]

Back in 1996, AT&T's CEO was hung out to dry because he refused to believe emotions can overwhelm facts. Turns out feelings can determine elections too. The Atlantic's Megan Garber argues Trump's “post-truth” society privileges feelings over reality. https://t.co/oY2SGlTsaR

[Dick Martin @PrReader]

Age of Artificial Intelligence is here. PR people must understand implications beyond machines writing news releases. What are trade-offs in privacy, security, and free choice? How manage them? How counsel clients? See video: https://t.co/BlX34DsSzH

[Dick Martin @PrReader]

Genius: From FastCompany -—“As society pivots toward a more conscious form of capitalism, lies are Public Enemy No. 1. They���re the Anna Sorokin, George Santos, and Sam Bankman-Fried of bad communication."” https://t.co/EvJHaNS3Nm

[Dick Martin @PrReader]

Democrats could end McCarthy’s agony just by asking 34 members to stay home. McCarthy’s 201 yes votes would then be a majority. But what’s in it for them? McCarthy would have to renege on his promise to allow one vote to vacate so the hard right couldn’t put us back where we are

[Dick Martin @PrReader]

Congress is investigating the role of PR in preventing action on climate change. Watch the hearing on Sept. 14 10 am. Should be interesting. https://t.co/a0dkNhTAi9

[Dick Martin @PrReader]

Here are a few words in defense of "spinning“ without losing your soul. https://t.co/zNtiShlFOX

[Dick Martin @PrReader]

COVID-19 forced most of us in the communication business to work from home. In the process, we learned more than how to navigate Zoom. We also learned more about communication, from both the sending and receiving end. https://t.co/FCr0UxF58V

[Dick Martin @PrReader]

Nothing is harder to change than someone else’s made-up mind. But if you must, here's how. https://t.co/Ou6bheKBwb

[Dick Martin @PrReader]

Now that people seem to be worrying less about COVID, they should begin worrying more about an equally dangerous plague: Zombie Partisanship, https://t.co/7AUxrgR0Ml

[Dick Martin @PrReader]

A case study in unethical public communication. The people behind the bizarre non-profit trying to kill Biden's climate agenda. Flimflamming at its worst. https://t.co/K0otRZH9n1

[Dick Martin @PrReader]

P. T. Barnum flimflammed millions into his museums and circus tents and called it “entertainment.” Now politicians are using the same techniques to flimflam voters and they call it “free speech.”Here’s how they do it. And you can too! https://t.co/xpYrKOWXqL

[Dick Martin @PrReader]

@Culpwrit Ron - you are an unexcelled source for good, practical, actionable advice for students. Sometimes, as in this case, it’s even good advice for an old fogey like me. All the best and keep it up.

[Dick Martin @PrReader]

Department of Disheartening News: I wrote a book on Rebuilding Brand America, following the invasion of Iraq. Things got better for a while, but now we seem to be sliding again. Uvalde Shooting and Roe Reversal create headwinds for US exports and tourism https://t.co/5jZI97TD9n

[Dick Martin @PrReader]

Someone missed the class on PR Ethics. Here's Exhibit A in the case of Why PR has such a Bad Reputation. ’ Powerbrokers: How FPL secretly took over a Florida news site and used it to bash critics https://t.co/lsTHZvcw3X

[Dick Martin @PrReader]

Isn’t the the Chief Communications Officer’s job? The C-suite job of the future: Chief purpose officer https://t.co/OuqgkjZOHE

[Dick Martin @PrReader]

@carlosodio @kwcollins I think you’re describing affinity, which is one of the main elements of trust, the others being competence and meaning.