You don't have a content problem.
You might have a “my audience doesn't see themselves in my content” problem.
A lot of coaches teach:
“5 ways to…”
“3 reasons why…”
“Here's what you should…”
But your audience wakes up thinking about their problems, not looking for another lesson.
Your content should meet them there.
There's a difference between
“I know what you're supposed to do.”
and “I understand why this is difficult for you.”
One demonstrates expertise.
Hey mutuals 🤭
Launched my YouTube channel today sharing everything from my AI video journey and we’re already at 18 subscribers and 600+ views on day one.
Link in the replies if you want to check out the first few Shorts
How do you tell a first-time mom going through postpartum depression that she's not failing, she's just human?
This is exactly what your client needs to hear from you.
PS: I'm not a therapist, I'm a copywriter.
Also started my Ai journey yesterday 🤭 Day 2.
Relationship coach, let me hold your hands when I say this.
I think it’s time to let your clients doodle.
And before you ask, How is doodling supposed to help me coach someone through their relationship?
Hear me out.
You're simply creating another, low-pressure way for them to express themselves while you keep the conversation going.
So, relationship coach...
The next time your client struggles with
How do you feel?
Don't be so quick to ask another question.
Give them a pen.