Are you asking the right questions about your digital advertising strategy?
The right answers can help ensure your ads reach the voters who matter most.
Read our latest blog on the essential questions every campaign should ask their ad buyer ➡️ https://t.co/6YLrz1lG13
Texas has 1.1M “None-None” voters outside traditional TV and streaming reach.
But “unreachable” doesn’t mean unmovable.
Raconteur Media helps campaigns adapt.
Read more ➡️ https://t.co/Z3uUX0ijVM
Are your TV ads missing a key voter segment?
Texas “None-Nones”—1.1M general electionvoters—don’t show up in traditional TV or streaming audiences.
Raconteur Media helps campaigns find and engage them.
Read more ➡️ https://t.co/Z3uUX0ijVM
1.1M Texas “None-None” voters won’t see TV or streaming ads this cycle.
Raconteur Media helps ensure your strategy reaches them all.
Read more ➡️ https://t.co/Z3uUX0ijVM
Your campaign may be missing a critical group of general election voters in Texas.
1.1M “None-None” voters won’t see your TV or streaming ads—but they will vote in November.
Raconteur Media helps campaigns identify and reach these voters.
Read more ➡️ https://t.co/Z3uUX0ijVM
Our accurate audience targeting prevents wasted spend. We target people and what they watch. We do not target devices and hope the right people see your ads. See how we are optimizing costs.
Read more 👉 https://t.co/PPDW5IXaDz
Our targeted digital ad delivery is efficient and avoids wasteful spending. We even account for linear TV, phones and mail to show you exactly who is seeing your ads and how often across all channels.
How confident are you that you're ad budget is targeting your audience effectively? We prevent overspending with precise audience targeting.
👉 https://t.co/PPDW5IXaDz
Poor and opaque digital ad reporting hides wasteful spending. Our holistic reports provide complete insight, showing you that your budget is well spent.
Find out how our approach is better for you.
👉 https://t.co/PPDW5IXIt7
Ad budget wasted on inefficiencies? Our Supply Path Optimization makes ad buying straightforward and cost-effective.
Watch now to see how it works.
👉 https://t.co/PPDW5IXaDz
Without clear ad reports, you might be overspending. We bring clarity and efficiency to digital ad reporting. Read more to protect your budget.
👉 https://t.co/PPDW5IXaDz
Disillusioned Voters will vote in almost all elections, but they have a jaded perspective on politics. This cohort has little faith in the direction politicians are taking our country. Read more about these and the other voter cohorts from our survey.
https://t.co/2N73STcCeC
About 25% of the voters in our nationwide survey are Disillusioned Voters. While they vote in almost all elections, they have a jaded perspective on politics. This cohort has little faith in the direction politicians are taking our country.
https://t.co/2N73STc4p4
How do we provide lower ad costs and higher audience reach in digital ad campaigns? We show clients a clear picture of their unique reach, preventing the same person from being counted multiple times. We know we're delivering to people. We're not confusing people with devices.
From our nationwide survey, we found 24% of voters consider themselves Connected Voters. They seek to discuss politics with people they know and hope to inspire others. Avid consumers of political information, they have go-to sources they trust. https://t.co/2N73STc4p4
We surveyed voters to learn why they vote and what motivates them to vote for candidates. We identified a cohort of Civic-Minded voters who agree it is an essential civic activity. They represent 25% of all voters. Read about the four types of voters:
https://t.co/2N73STc4p4
About 25% of general election voters belong to a Civic-Minded cohort. They vote out of a sense of duty and see it as an essential civic activity. Read more about them in our voter survey. https://t.co/2N73STc4p4
We conducted a nationwide voter research study leading up to the 2026 election cycle. We are calling our research A State-of-the-Art Playbook for Political Campaigns. https://t.co/KFI97xOwdB