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Here's a statistic that should raise the eyebrows of every SEO professional: 92-94% of AI Mode searches were zero-click searches. Naturally traffic drops are being widely reported or predicted.
This means visibility in AI search is incredibly critical for brands. If your brand isn’t being mentioned or clearly cited, then you could rapidly become invisible.
The thing is, AI search platforms and LLMs operate their own crawlers. These AI search bots have different requirements to Google or other search engines. They won't wait for your JavaScript to load, won't parse your single-page application, and certainly won't tolerate your 4MB hero image.
Therefore, if your site isn’t in top shape and AI-ready, you could be set to lose far more than just rankings. Here’s what you can do to prevent this: https://t.co/yGeC5kQUX0.
Should small businesses care about ranking in ChatGPT’s search results?
We tested it. We tracked it. We even asked ChatGPT to find the best board game store in Vaughan—and let’s just say the results were… not great.
If you're curious about where AI search fits into your strategy, watch this breakdown:
🎬 https://t.co/iiQ1Q7OaSg
Whoa, this is interesting timing. Right after announcing removal of FAQ rich results, Google is testing a 'mentioned in' drop-down.
Clicking 'mentioned in' links takes you to the content shown in the snippet using scroll-to-text.
More details & examples: https://t.co/KryaXm2sFl
As always, I recommend 3 reliable places for learning SEO properly:
1) https://t.co/OacbBeYjfB - @aleyda really did a great thing for our industry (as always) by consolidating all of this in one place
2) @Moz Beginner’s Guide to SEO (how I learned)
3) Google Search Central