@TheTilehurstEnd@Reading106 Good piece this. I can understand why the club have done One Royal, BUT it's the finer points of it that let it down.
I can't help but think with a little more consultation with STAR and even the fan advisory group they may have ironed out some of the issues being voiced now.
@AFrankChristian@TheTilehurstEnd Thanks mate. I think there's even more to write on OR tbh. Not by me I'll add, but this focussed on the loyalty aspect. I think there's a wider piece on the over complication of it all.
As many have said, the issue wasn't how to buy a ticket.
@TheTilehurstEnd@Reading106 Good piece, with the main point being (again) that the club seem intent on solving problems that don't obviously exist and ignoring ones that clearly do. #readingfc
@TheTilehurstEnd@Reading106 Bang on point. It's a complicated solution to a problem that didn't exist. Clearly should have been tested with a focus group of real fans first but wasn't.
@Reading106@SimFromBucks Well done mate. Found the aspect on the changing dynamics of purchasing tickets really interesting, as I hadn't considered it.
Can absolutely see how making something more complex could push away older, less online oriented, fans as well.
@TheTilehurstEnd@Reading106 An excellent read that highlights an unnecessarily complex & disengaging offering from the club for many types of supporter
Im a STH that knows a number of games will be missed - so will loose loyalty points despite paying up front & watching dire football
So disaffected rn
@TheTilehurstEnd@Reading106 Very good article. Sometimes I cant attend home games because I volunteer for a local charity but now even if I have paid outright or monthly for my season ticket I won't get any loyalty points for those games. And as you say releasing my seat to a 40% full stadium is pointless
@Reading106 And of course, as Niall's article says - the stadium is 40% empty most weeks right now.
Why would you put up barriers to entry for people to come? Surely, it should be as easy, as pain free, + convenient for non 100% match going fan as possible to come to games & still benefit.
Fear of complaints from the small amount of people who will have bought it.
A massive shame and as @Reading106 puts it, a huge own goal from those commercially involved in the roll out of One Royal.
@TheTilehurstEnd@Reading106 Really well-argued and well-written... I sense I'm in a very similar situation to you these days.
A lot of fans are left feeling effectively valueless to the hierarchy, because of the way that they talk about fans and are focused on rewarding a certain type of loyalty.
@Reading106 is bang on here. As a fan who used to be a ST holder but now gets to 8-10 games and is starting to bring my son to games, we'll get 0 loyalty points unless I decide that 10% off food and merch is worth £72 a year (it's not)
#readingfc