Retail Alliance

Retail is Here

[Retail Alliance @RetailAlliance_]

Digital gift cards aren’t just convenient - they’re instant, trackable, and turn everyday spending into something a little more efficient.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

When it’s stored in your digital wallet, it becomes part of your everyday spend - not something you forget about.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

Convenience wins, every time. If it’s fast, easy, and comes with rewards, it’s a no-brainer.

Source: @CapitalOne

[Retail Alliance @RetailAlliance_]

Adoption continues to accelerate as convenience, instant delivery, and online commerce reshape consumer behavior.

Source: @MordorIntel

[Retail Alliance @RetailAlliance_]

When trust breaks down, the entire gift card experience suffers. This is exactly why transparency and consumer protections matter.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

People follow convenience. The data keeps proving it.

Source: TSG Payments

[Retail Alliance @RetailAlliance_]

For many consumers, gift cards function as a way to manage and offset larger expenses, not discretionary spend.

Source: @Fiserv

[Retail Alliance @RetailAlliance_]

Digital delivery isn’t just convenient - it protects value.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

Millennials continue to outpace other generations in digital gifting usage, reflecting evolving expectations around speed and flexibility.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

Claims of winnings paired with payment requests are a leading indicator of gift card fraud.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

Gift cards are becoming a core component of consumer spending, supported by sustained growth and expanding adoption.

Source: @CapitalOne Shopping Research

[Retail Alliance @RetailAlliance_]

Growth in the gift card space is being driven by advanced infrastructure and innovations like blockchain-enabled cards that enhance security.

Source: @persistence_mkt

[Retail Alliance @RetailAlliance_]

The data underscores the importance of choice. When consumers can select the brands that fit their lives, the value becomes significantly higher.

Source: @Fiserv

[Retail Alliance @RetailAlliance_]

The global gift card market is projected to expand from $1.24 trillion in 2025 to $3.81 trillion by 2034, growing at a 13% CAGR.

Source: @Precedence_R

[Retail Alliance @RetailAlliance_]

Unused gift cards mean lost opportunities. Streamlined tracking and smart redemption can unlock value for both consumers and brands.

Source: @CapitalOne

[Retail Alliance @RetailAlliance_]

The future of payments isn’t just digital - it’s functional. Crypto is proving its worth at checkout.

Source: @chainalysis

[Retail Alliance @RetailAlliance_]

Web3 meets the checkout counter. Gift cards have become one of the most practical ways to turn crypto into real-world value.

Source: @Deloitte