If you are a startup founder and want to find potential B2B clients:
1. Access: Apollo. io
2. Click on Search and select “C-level” under job titles
3. Choose "verified" for the Email status
4. Insert your business niche in the “Currently hiring for” section (to detect a clear buying intent for your solution)
5. Filter companies with an ARR ranging from 0.1 - 5 Million USD
6. Save search results and add scraped emails to the new sequence
7. Use the following subject line:
[Their company] <> [Your Company]
8. Don't sell in the first email, instead, outline your value proposition in under 50 words.
9. Avoid spam words: free trial, investment opportunity, etc.
P.s.
If you want to stand out and get 20% more replies, consider increasing the font size of the body text from normal to Header 1.
P.s.s
If you have questions, ask me anything 🔮
#buildinpublic
The KPIs you should be honing in on for your ads.
Ad copy
• CTR
• CVR
Campaign:
• CPA
• ROAS
Keywords:
• Clicks
• Impressions
• Quality Score
Landing page:
• Page Time
• Bounce Rate
• Conversion Rate
Monitor them all frequently.
Tried cold outreach 2 years ago and saw no results.
Thought it wasn’t for me
Tried again recently and now it’s printing.
The difference is that I hired an expert to handle it.
Made me realize anything works if you’ve got the skill for it.
@Schmosby__ I’m not surprised. Like my dad said that styles always pop back up. Also I believe he is bringing out new music. Cassettes are coming out again.