Sequoia (@sequoia) Partner @JulienBek tells us why the next $1Trillion company will be a software company masquerading as a services firm:
"Ultimately, if you look at the TAM today, for every dollar that you spend on software, $6 are spent on services".
"If you sell the tools, the models are getting better and better and so you're at risk... whereas, if you sell the services, you're actually delivering outcomes."
"Until now, we could really just go after the $1, but now with services first and human at the centre, we think you can capture the six".
What is an operating model? https://t.co/Ig5o3SGJtO via @McKinsey It outlines how the company delivers value to its customers, operates on a day-to-day basis, and achieves its strategic objectives.