Stefano Roppoli

[Don Cherry @CoachsCornerDC]

I thought this was funny. Only hockey parents will get this.

[Stefano Roppoli @RoppoliStefano]

Today is a bitter sweet day. Today marks the final class of Startup Marketing with @DrVeresiu at @SchulichSchool

Classmates and I worked on an idea called "Sip Safe" during the term. It was incredible to experience the idea evolve into a functional startup!

#startupsummer21

[Toby Wercberger @TWercberger]

In this summer's Startup Marketing course, we had to create a venture & develop a marketing plan surrounding the business idea. I am so proud of our team's final presentation! The assignment helped me integrate all the amazing skills I learned in the course!

#startupsummer21

[Stefano Roppoli @RoppoliStefano]

Great talk by entrepreneur Nicholas Hänny on starting your own business. If you have an idea, the best thing you can do for yourself is to START!

#startupsummer21

https://t.co/37KVLd0922

[Stefano Roppoli @RoppoliStefano]

Happy to announce my completion of Google's Fundamentals of Digital Marketing certificate! Gained some fantastic knowledge that I will surely carry over to future ventures!

#startupsummer21

[Emily Martino @EmilyMartino5]

Netnography helps marketers use online ethnography techniques to better understand #consumer perceptions of their brand.

Using netnography, Listerine found people associated its mouthwash with aliens - but also with grandparents!

#startupsummer21

https://t.co/RKTi14cvqE

[Emily Martino @EmilyMartino5]

@RoppoliStefano Having Zeus around makes it so much easier to have a smile on your face I bet :)

[Stefano Roppoli @RoppoliStefano]

If there's one thing COVID-19 has taught me: The importance of maintaining a positive mindset.

It is VITAL you see your glass as half-full, rather than half-empty - pandemic or not. A positive mindset will not only change your life, but the lives around you.

#startupsummer21

[Stefano Roppoli @RoppoliStefano]

The goal of your social media page should not be to gain followers for the sake of growing your follower count. Unengaged followers don't fool anyone!

Utilizing a tool such as @Crowdfire allows you to target the RIGHT audience to grow your following.

#startupsummer21

[Stefano Roppoli @RoppoliStefano]

Personal branding. Why is it so important?

For instance, let's say you and three peers are applying for a job with identical degrees. What will make YOU different? Effective personal branding helps in solving this issue. It's all about marketing YOU!

#startupsummer21

[Stefano Roppoli @RoppoliStefano]

With over $10 billion raised in 2020, and $9.4 billion raised in the first 5 months of 2021 for tech exclusively, Indian startups ate not slowing anytime soon! Flipkart, an e-commerce marketplace has a valuation of nearly $25 billion!

#startupsummer21

https://t.co/Damce0gGUY

[Stefano Roppoli @RoppoliStefano]

@EmilyMartino5 @ShopThreeShips Thanks for the awesome post @EmilyMartino5 !! Websites are super important for all businesses, especially startups. They not only assist in attracting new customers, but they legitimize your brand!
#startupsummer21

[Emily Martino @EmilyMartino5]

As a #startup it’s important to go beyond having a business Instagram page to reliably engage with customers. @ShopThreeShips has a well-designed website that is compatible with mobile devices.

Check it out & let me know what you think! https://t.co/Eoa8a6ZDhK

#startupsummer21

[Stefano Roppoli @RoppoliStefano]

COVID has ignited the sudden digitisation of firms globally. Proper information privacy has become top priority for businesses and customers.

Canadian startup Trulioo offers digital privacy through encrypted identification technology!

#startupsummer21

https://t.co/tEhStvtyj2

[Emily Martino @EmilyMartino5]

Great to see this feature showcasing @SOARedu, whose mission is to educate youth on the pillars of entrepreneurship. Sharing info via Twitter may lead to a wider reach to the parents of its target age group.

#startupsummer21 #innovation

https://t.co/91ia8libi4

[Marvin Louis Jahya @MvJahya]

First day of class in the Startup Marketing with @DrVeresiu and we are already discussing the don't and do's of marketing! Thank you for the interesting first class, looking forward to more great moments! #startupsummer21 #schulich #yorkuniversity

[Toby Wercberger @TWercberger]

After a great first class I am looking forward to a great semester in Startup Marketing with @DrVeresiu at @SchulichSchool !!!#startupsummer21

[Stefano Roppoli @RoppoliStefano]

Thrilled to be entering the world of Startup Marketing at @SchulichSchool with @DrVeresiu! Here's to a great term! 🥳 #startupsummer21

[Emily Martino @EmilyMartino5]

@Odyssey3D creates 3D virtual tours to help #realestate sellers market property & buyers find their ideal place. This startup can market their service by leveraging the social media followings of the brokers they work with to increase brand awareness #startupsummer21