You probably heard about Yandex, it’s the 4th biggest search engine by market share worldwide. Yesterday proprietary source code of Yandex was leaked.
The most interesting part for SEO community is: the list of all 1922 ranking factors used in the search algorithm
[🧵THREAD]
Google had to delay the completion of the December Helpful Content Update and the Link Spam Update for fear of causing too much disruption over the holidays.
They're still doing their thing.
Lots of turbulence in the SERPS today. (@semrush sensor)
Google's @dannysullivan said that the volatility we are seeing today is likely from the two updates (helpful content and link spam) that are "continuing to rollout" - more details added to https://t.co/3NgSVrOIXZ
Nice recap from @rustybrick covering all of the major Google algorithm updates from 2022. From Broad Core Updates to PRUs to Spam to HCUs to PE, there have been quite a few... https://t.co/yJbrN0p9Ss
Google's @johnmu said writing unique text, adding infographics and making video is not enough to make your content good, accurate and helpful https://t.co/JwdYedzlL2
The Dec. 2022 helpful content update was released Dec. 5, starting to become more visible today & will take about two weeks to fully roll out. It improves our classifier & works across content globally in all languages. Our help page explains more: https://t.co/MS7hbcBTsp
'A no ser que el rendimiento de tu web sea HORRIBLE, las Core Web Vitals no van a afectarte demasiado.'
- @methode (Gary Illyes)
#InternationalSearchSummit
Today we released the October 2022 spam update. Find out more about spam updates at https://t.co/XthD5GF06M . We'll update our ranking release history page when the rollout is complete: https://t.co/sQ5COfvo3J
Today we released the September 2022 product reviews update for English-language product reviews. We'll update our ranking release history page when the rollout is complete: https://t.co/sQ5COfdNcb
▪️The classifier that determines if a site has unhelpful content has been active for a while
▪️The signal is now being applied in ranking
▪️The algo continually runs, trying to understand helpfulness
▪️The classification can be lifted after they see lasting change