SAIL - Central Marketing Organisation

CMO Happenings

[Ministry of Steel @SteelMinIndia]

A safety awareness programme was organised at the SAIL Delhi Warehouse through an engaging Nukkad Natak, highlighting the importance of workplace safety.

The initiative used visual storytelling to promote safe practices and reinforce awareness among employees in an impactful and relatable manner.

#SAIL #WorkplaceSafety #SafetyAwareness
@SAILsteel

[Steel Authority of India Limited (SAIL) @SAILsteel]

Woven around Desh ka Ispat, Desh ki Raftar, SAIL Northern Region’s Customer Meet in Delhi saw enthusiastic participation, reinforcing trust, excellence, and strong partnerships for shared growth.

#SAIL

[Sudhir Chaudhary @sudhirchaudhary]

Honoured to have the support of Steel Authority of India Limited @SAILsteel a true Maharatna that has helped build the backbone of modern India.

When an institution that strengthens the nation’s infrastructure stands behind DECODE, it adds even greater responsibility to our journalism.

Thank you for the trust SAIL 🙏

[Steel Authority of India Limited (SAIL) @SAILsteel]

Steel Authority of India Limited (SAIL) , a Maharatna company proudly sponsors DECODE with Sudhir Chaudhary on DD News, Prasar Bharati

@DDNewslive @DDNational @sudhirchaudhary

[SAIL- Bokaro Steel Plant @SAILBSL2]

Bokaro Steel Unlocks New Growth Avenue with Chequered Plate Breakthrough
----------------------------
Bokaro Plant Achieves Milestone with First Successful Chequered Plate Rolling Operation
Bokaro, India: In a significant boost to its production capabilities, SAIL’s Bokaro Steel Plant announced the successful completion of its first chequered plate rolling operation—a milestone that underscores the plant’s growing technical competence and operational readiness.
The Bokaro Steel team completed the rolling of 12 chequered plate coils, ranging from 1,250 mm to 1,500 mm in width and 5 mm to 6 mm in thickness. The operation was executed entirely in-house, without external support, relying on meticulous planning, precise machine setup, and continuous monitoring by the plant’s technical staff.
The achievement marks a major step toward expanding the plant’s production portfolio. With an estimated national market size of 360,000 tonnes annually for chequered plates, the plant aims to capture a significant share by targeting a monthly output of 30,000 tonnes—over and above its regular HR coil orders. Officials noted that chequered plate production carries a financial advantage as well, offering an approximate net sales realization (NSR) of ₹1,500 per tonne more than HR coils.
To transition the trial into full-scale commercial production, several key upgrades are already underway and are expected to be completed by January 2026. These include the procurement of Adamite rolls from RGBS to replace the current engraved ICDP rolls, upgrades to the L1 and L2 automation models to accommodate chequered plate rolling, and mandatory ISO certification for the new product line.
Historically, SAIL’s Rourkela Steel Plant had produced chequered plates, and currently within SAIL, only Bokaro Steel Plant has demonstrated both the technical feasibility and commercial potential of this product. This milestone was achieved under the leadership of Executive Director (Works) Shri Priya Ranjan, Executive Director (Operations) Shri AK Dutt and Chief General Manager (Hot Strip Mill) Shri PK Varma. Senior management of plant congratulated the teams involved, acknowledging their dedication, teamwork, and attention to detail in achieving the milestone.

@SAILsteel
@SteelMinIndia
@amarendu
@PibSteel

[SRTMI @OfficialSRTMI]

Steelathon is here — where innovation meets opportunity!
Empowering startups to revolutionize India’s steel industry with AI, Digitalization & Industry 4.0.
💰 Get funding and mentorship support for your pilot solution.
Apply : https://t.co/7sEDFWRpgv

[Steel Authority of India Limited (SAIL) @SAILsteel]

हर सपना एक मज़बूत नींव पर खड़ा होता है। हर पुल, हर इमारत, हर वो सपना जो भारत को आगे बढ़ाता है, उसकी बुनियाद में है SAIL का स्टील। रक्षा से लेकर स्वास्थ्य तक, SAIL हर क्षेत्र में देश की ताकत है।

हर घर में, हर सपने में SAIL है क्योंकि भारत की प्रगति की असली नींव है SAIL Steel.

[SAIL - Central Marketing Organisation @SAILCMO]

As the UNESCO Heritage Toy Train in Darjeeling chugs across Himalayan foothills, SAIL silently spreads its network to reach every doorstep in the country, ensuring seamless service & supply of SAIL Steel.

SAIL SeQR TMT. Desh ka TMT.
Unmatched in Strength, Bendability & Purity.

[Steel Authority of India Limited (SAIL) @SAILsteel]

Wishing you all Shubho Mahalaya! As the sacred days of Durga Puja draw near, may our lives be filled with light and purpose. May the divine blessings of Maa Durga bring unwavering strength, lasting joy and wonderful health.
#ShubhoMahalaya #DurgaPuja #SteelAuthority #SAIL

[Steel Authority of India Limited (SAIL) @SAILsteel]

Enhancing customer service with speed and safety—our warehouses are getting smarter with FASTag-enabled access. @SAILCMO leads the way!

[SAIL - Central Marketing Organisation @SAILCMO]

Towards faster servicing of customers' orders & augmenting security in the warehouses, @SAILCMO has begun installing FASTag card readers in all the automated warehouses. The first in the series was commissioned by @SAILsteel on 26th Aug2025 at Faridabad warehouse.

[SAIL - Central Marketing Organisation @SAILCMO]

नराकास (उपक्रम) कोलकाता के PSUs के मध्य राजभाषा कार्यान्वयन के क्षेत्र में वर्ष 2024-25 के लिए श्रेष्ठ कार्य निष्पादन हेतु @SAILCMO मुख्यालय को प्रथम पुरस्कार प्राप्त हुआ. साथ ही आयोजित प्रतियोगिताओं में भी CMO के प्रतिभागियों को कुल 7 पुरस्कार प्राप्त हुए.

[SAIL - Central Marketing Organisation @SAILCMO]

The tricolour was hoisted by Sri R.M.Suresh, ED(MS), on 15th Aug'25 at Ispat Bhavan Kolkata, as the entire @SAILCMO collective, spread across the length & breadth of the country, erupted in Independence Day celebrations with festive fervor, patriotic zeal & national pride.

[Steel Authority of India Limited (SAIL) @SAILsteel]

SAIL strengthens bonds with Nepal steel industry

Towards its continual endeavour in enhancing customer engagement, both in India and beyond the borders, SAIL's International Trade Division organised a conclave with Nepal customers at Kathmandu on 13th Aug'2025.
#SteelAuthority

[Steel Authority of India Limited (SAIL) @SAILsteel]

SAIL NEX is the next generation of structural steel, designed for precision and durability.
From modern architecture to massive infrastructure, SAIL NEX delivers unmatched performance where it matters the most.
#SteelAuthority #SAIL #SteelAuthorityofIndiaLimited #SteelIndia

[Steel Authority of India Limited (SAIL) @SAILsteel]

Be it sailing the seas or shaping skylines, SAIL’s high-performance steel plates are trusted for strength, durability and precision.
From massive ships to monumental structures, our steel is the foundation of India’s engineering excellence.
#SteelAuthority #SAIL

[Steel Authority of India Limited (SAIL) @SAILsteel]

The coins in your pocket carry SAIL’s strength! Salem Steel crafts stainless steel blanks for India’s coins—precision, pride, and purity in every transaction.

@narendramodi @PMOIndia @SteelMinIndia @hd_kumaraswamy @BjpVarma @mygovindia @PIB_India

#SteelAuthority #SAIL

[ಹೆಚ್.ಡಿ.ಕುಮಾರಸ್ವಾಮಿ | HD Kumaraswamy @hd_kumaraswamy]

India’s steel backbone grows stronger with every mission.

@SAILsteel, a Maharatna PSU under the Ministry of Steel, has supplied critical-grade steel for INS Ajay and INS Nistar, two major indigenous naval vessels launched in July 2025.

Under the visionary leadership of Hon’ble PM Shri @narendramodi avaru, India’s resolve for Atmanirbharta in defence is turning into reality and SAIL is at the core of this transformation.

Be it bridges, railway tracks, infrastructure or now, frontline defence platforms. SAIL is forging India’s future with every tonne of steel.

For INS Ajay, the final ASW Shallow Water Craft built by GRSE, SAIL supplied the entire quantity of DMR-grade steel plates ensuring stealth, strength, and structural superiority.

For INS Nistar, India’s first indigenously designed Diving Support Vessel commissioned by HSL, SAIL again delivered the full requirement of special-grade steel, enabling deep-sea and submarine rescue operations.

This is the power of Indian steel; supporting our Navy, strengthening national resilience, and embodying #AtmanirbharBharat.

🇮🇳 #SteelForIndia
#INSNistar #INSAjay
#MakeInIndia #ViksitBharat2047
@PMOIndia @SteelMinIndia @IndiannavyMedia @indiannavy

[Ministry of Steel @SteelMinIndia]

A proud milestone in India’s journey towards 🇮🇳 defence indigenization.🔧

🛠️ #SAIL, under the #MinistryofSteel, has supplied the entire quantity of special grade plates for INS Nistar — reflecting its pivotal role in powering India’s naval strength⚓and building an #AtmanirbharBharat.💪

#INSNistar #DefenceIndigenization #MaritimeStrength #MakeInIndia
@PMOIndia @hd_kumaraswamy @BjpVarma @SAILsteel @indiannavy @PIB_India @PibSteel @MIB_India @mygovindia

[Steel Authority of India Limited (SAIL) @SAILsteel]

SAIL Dealers Meet was held in Cochin recently with 28 dealers participating. Certificates were distributed to recognize their support and contributions, fostering strong relationships and driving regional growth.

#SteelAuthority #SAIL