#MetaAds is standardizing its performance metrics across platforms, making “views” the central way to measure content performance on Facebook, Instagram and Threads. Learn more from Anu Adegbola (@TheMarketingAnu) via @sengineland>> https://t.co/y9dnH1JSPl
In 15 min at @brightonseo@SamJaneNoble - Getting the best bang for your buck from METAs advantage+ shopping campaigns
https://t.co/avNkxCr4of
📅 Thu 03 Oct
⏲️ 09:30 AM
📍Thu 03 Oct
#seo#brightonseo#seotips
@TheHodge Good thanks. Been sooo long since I have been on Twitter. Thought I might jump back in and your tweet was the first I saw. How are you lovely?
If PMax performs the same as your standard setup, then you're getting the same results at decreased reported data and insights. You lose in that scenario. Let's force Google to give more insights with PMax by voting with our budgets. 🤔 #ppcchat
Webinar: @summit_chngmkrs and @GoogleAds | Driving profit through performance (max) – PMax one year on.
March 2, 2023 11:00 AM - 12:00 PM GMT
https://t.co/2PrF7m224T
Performance Max experiments are rolling out in Google Ads! The highly-anticipated Performance Max feature is now available in Google Ads accounts. @rustybrick
@AmaliaEFowler Testing and performance massively fluctuates. I wish we had more transparency of the data. Can’t even see conversions as it only shows All conversions which is not at all helpful
I don't care that Google is forcing us into GA4. I care that they are:
1. Deleting all prior Analytics data.
2. Not providing a historical view in GA4 that merges the old data in.
This should be entirely unacceptable by business owners and marketers.
If you want to start using GA4 to measure your SEO efforts, take a look at this comprehensive guide by @kseniakyslova from @SERanking showing where to find in GA4 what you already likely use in UA 👇👀🔥 https://t.co/BnHd88lBL7