Sean Frank

CEO of

[Sean Frank @Seanfrank]

life update:
bro everything is awesome in a way I wish everyone could experience.

Ridge will GROW more this year than we did in TOTAL revenue in 2024.

Podcast network helping thousands. Making millions.
Shows are now more popular than ever.

Beautiful wife. Perfect son.

Its a level of blessed that I wish on everyone.

WE ARE ALL SO FUCKING BACK.

[Sean Frank @Seanfrank]

@RobertMSterling LeBron is worth soemthing like 100-10,000x more than me

I wouldn’t push sports betting on kids for 15m a year

No idea why he did

[Sean Frank @Seanfrank]

@brock_mammoser Just requested, thanks!

[Sean Frank @Seanfrank]

@WifeFinance its a stupid tax. it punishes people who need to borrow money (poorer buyers), while giving cash buyers another leg up

[Sean Frank @Seanfrank]

@angel105114 @EcomPadrino_ post them and Ill check them out

[Sean Frank @Seanfrank]

There is a billion dollars in your keyboard.

Get it out.

[Sean Frank @Seanfrank]

@dtcforbreakfast It’s hard, but you need to fire your grandma

She is stealing from you

[Sean Frank @Seanfrank]

@VijarKohli Honestly a fire background

[Sean Frank @Seanfrank]

@jacob_posel @RomanEcom @bihanmahadewa buy ridge pls

[Sean Frank @Seanfrank]

A convo with @RomanEcom changed my life.

We both have dedicated a decade to building ecommerce brands.

And we both succeeded.
We own top 1% brands by any metric- revenue, profit, growth.

But those brands are basically worthless.

Let me explain:
Ridge is an amazing business.
Multi 9 figures in revenue.
I’ll even grow 9 figures this year.

But if I take my foot off the gas, revenue will fall 70%.

We are an acquisition machine.

We lack network effects.

A wallet sold today does not guarantee a wallet sold tomorrow, this year, or next year.

If anything, at scale, the more wallets you sell the harder the next wallet is to sell.

I’ve out executed everyone.
Built a 1% brand

And we will trade on a multiple of earnings, like a car wash or a storage unit lol

A generational brand, one that could last 50 years, and the multiple will be the same as your local HVAC roll up.

These businesses need to be built for cashflow.

That’s how they are sold, that’s how you will be rewarded for running them.

If you want revenue, there are publically traded brands, great brands, like gap, trading for a fraction of annual revenue.

If you want to sell something-
It needs compounding network effects.

Where a customer added helps get the next customer.

Where a signed deal will bring more signed deals.

Where the more you add, the better the margin gets.

Build in Ecom for fun, for cash, to learn.

But for the big swing, you need a network effect.

[Sean Frank @Seanfrank]

@justmarkvergeer @RomanEcom I think it’s really hard

But I’d look at hardware plus subscription

Lots of cool shit happening there

[Sean Frank @Seanfrank]

@TaylorHoliday @RomanEcom I’m launching an agency.

Common string collective

Do you have any clients for me

[Sean Frank @Seanfrank]

@thefinnmckenty @RomanEcom I love Ecom, don’t get me wrong.

But building an Ecom business to sell it, while avoiding the realities like you need to be profitable, just doesn’t work anymore

Lots of people counting on an exit that just ain’t coming

[Sean Frank @Seanfrank]

@naval While not having to actually do anything!

[Sean Frank @Seanfrank]

@Jason @johnternus @perplexity_ai @WisprFlow @Superhuman @exolabs @RobinhoodApp Ridge wallet

[Sean Frank @Seanfrank]

@jacob_posel Did this increase shareholder value?

[Sean Frank @Seanfrank]

@wholemars No idea how you do that in SoCal

[Sean Frank @Seanfrank]

I know this week can be annoying.

Just non stop posts about event after event after sponsor after event

But no joke-
Quality of events has blown me away.

Beanstalk upped the bar.
It’s free for brands, you should go. Zero pitching. Hundreds of brands in small rooms sharing tips.

Northbeam conference was nuts.
So premium, just classy and refined.

I walked from Brooklyn back to Hudson yards.

Weather was beautiful.
Everyone was happy and smiling.

It’s easy to fight. It’s easy to feel like shit if things aren’t working.

Good to go hug a friend and shake some hands.

Crush it this q4.

You deserve to win.

[Sean Frank @Seanfrank]

I am a delusional optimist too

[Sean Frank @Seanfrank]

Talked to an old friend last week.

Said things are great, crushing it, has a new brand.

“Bro we will do 40m this year”

Brand is maybe 3 months old.

I was shocked.

I said back-
“You will do 40 million dollars in less than 6 months of operating???”

He said-
“Well no. Maybe 10m”

lol

Just something to think about.

[Sean Frank @Seanfrank]

@MediaKing I wish it well