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11. SELF-ADHESIVE LABELS
Self-adhesive labels, like these sticker rolls, are a versatile solution because you can use them for more than one product. Think packaging, gift wrapping and thank-you notes. #selfadhesive#labels
10. LABEL-CUT DESIGNS
These honey jars feature laser-cut designs to emulate the sticky consistency of the delicious product inside. You can keep the written copy simple because its unusual shape is the main design feature. #design#label
9. BEYOND PACKAGING
Label and tag printing can go beyond packaging. These lovely little teabags are a great example of how you can create a special moment for your customer (and their friends) while they're enjoying a nice, warm cuppa. #print#packaging#labels
8. ADDING VALUE
Just like the origami label, this design invites interactivity with the countdown to Christmas or perhaps Christmas in July. Thinking about how your product can add value beyond its main purpose helps brands become more favourable. #value#labels
7. HANDWRITTEN FONTS
Gone are the days where premium has to feel polished. Handwritten fonts were heavily on trend in 2018 and we're still enjoying their use well into 2019. Handwritten fonts create personality. #handwritten#print#design
6. HANDCRAFTED FEEL
Handmade products are on the rise as the world becomes more focused on sustainable options. As we strip back to basics in production, it seems appropriate to do the same with labelling. #handcrafted#labels
5. BACK-TO-FRONT DESIGN
It's always worth thinking about how a label is seen from various angles. This label is quite literally hugging the bottle, giving a unique and ownable branded look to an otherwise standard-looking bottle of red wine. #wellrounded#labels
4. ENRICHING THE BASICS
When it comes to herbs and spice, these labels are rather nice. Smaller products, like staple kitchen ingredients are less likely to be overlooked with more sophisticated and trendier labels like the ones featured above. #labels#products
3. MODERN MEETS CLASSIC
A modern twist on the classic milk bottle: these labels work in harmony with one another, with the same recognisable milk drop used on each bottle. Sub-categories are defined with the simple change in colour, an expressive differentiator. #modern#classic
2. SIMPLE LUXURY
Many high-end fashion brands embrace minimalist designs for maximum impact. Clean and simple exudes luxury and this distinct trend is often reflected in the label designs attached to their items. #simplicity#design#labels
1. INTERACTIVE ORIGAMI
Creative origami labels are a great way to make your product more memorable. Interactive features like this can help keep your customers engaged for longer. #interactive#print#labels#origami
In today's competitive landscape, brands need to do more than ever to make their product stand out at point of purchase and product labels are a smart way to do this.
Stay tuned all week for some inspiration label designs. #labels#design
What is digital printing?
Instead of liquid ink, like offset printers, digital presses use different types of toner. What's more, a digital printing press is fed the original file digitally so there is no need to pre-produce printing plates. #printing#digitalprint
Digital printing started to gain traction in the 1990s, though back then it was mainly referred to as 'copying'. After all, its main purpose was to replicate the contents of an original document placed in the machine. #digitalprint
Offset Printing doesn't leave any room for error as once the plates have been produced, there's no turning back. If you do discover a typo, the only way to correct it is a complete do-over. #printing#offset
What is offset printing?
The main difference between offset and digital printing is the set-up and production process. Similar to the early days of book printing, offset printing uses metal plates, usually made from aluminium, to print the design onto your paper stock. #Offset
5. Printable translucent film
Translucent vinyl allows light to shine through from one side, therefore, illuminating the print on the other side. However, the colours of the print itself remain solid, not revealing what's behind them.