Sophia Miller

UCM Marketing & Management
Graduating May 2017

[jungkook admirer @dreamjeons]

FIRST BTS OT7 SELCA IN AGES 😭

[Sophia Miller @SoMill628]

@ESPNPlusHelp I’ve already uninstalled & reinstalled the app & it still didn’t work.

[Sophia Miller @SoMill628]

@espn @DisneyPlus @hulu @ESPNPlus tell me why I’m paying for a bundle that includes ESPN+, but yet the ESPN app on my Roku won’t let me login to watch ESPN+ content. What am I paying for then? #dissapointedbutnotsurprised

[g⁷ @ttanfiles]

armys: tour announcement this year
bts:

[Sophia Miller @SoMill628]

@SoFiStadium, what is the plan for getting people in the stadium? No one knows what lines are for what.

[Sophia Miller @SoMill628]

Everyday of 7th & 8th grade, my 11:11 wish was to see the @jonasbrothers in concert. 12 years later, wish accomplished 🤘🏻

[Kansas City Royals @Royals]

We're kicking off the last day of #RoyalsFanAppreciation with a SIGNED @TheRealHos35 jersey. RT to enter & 👀 out for more prizes tonight!

[J.K. Rowling @jk_rowling]

Truly, whom amongst us can forget Trump ordering the killing of bin Laden? Or Obama bragging about barging in on naked beauty contestants?

[Sophia Miller @SoMill628]

@keystothekenz @Cm727_ @hmmclaughlin94 @ProfSMktg I agree, knowing that a brand I'm shopping with supports a cause I also do makes me more likely to keep returning there #UCM4490 #ICMKTG

[Sophia Miller @SoMill628]

I've never broken from a brand; the few brands I choose not to buy from never really had my loyalty in the first place #UCM4490 #ICMKTG(2/2)

[Sophia Miller @SoMill628]

For me customer service, good sales, and customer loyalty programs are key to forming a relationship with a brand. #UCM4490 #ICMKTG (1/2)

[Sophia Miller @SoMill628]

@StelloShow I agree, if a customer finds out a company supports an org they're totally against, they'll likely go elsewhere #ICMKTG #UCM4490

[Sophia Miller @SoMill628]

loyalty. Yes, I think consumers intentionally align themselves to brands to show their support; I do with some brands. #ICMKTG #UCM4490(2/2)

[Sophia Miller @SoMill628]

Brand activism can be good because the cause they stand behind may attract new customers to their brand and cultivate #ICMKTG #UCM4490(1/2)

[Sophia Miller @SoMill628]

@Anastasia_Chaky I agree, when it comes to online shopping people seem to mainly look for the best deal they can get. #ICMKTG #UCM4490

[Sophia Miller @SoMill628]

However, if a consumer is truly loyal to the brand, negative reviews likely won't deter their purchase decisions. #ICMKTG #UCM4490 (2/2)

[Sophia Miller @SoMill628]

Yes, it is so much easier now to find negative reviews about a product/company with every social media tool out there #ICMKTG #UCM4490 (1/2)

[Sophia Miller @SoMill628]

@AndreAouadMKT I totally agree! So many ads were shown in 3/4 hours, yet everyone is only talking about 10-15 of them. #ICMKTG #UCM4490

[Sophia Miller @SoMill628]

@Budweiser's ad was relevant, powerful, historical, & one of the few that stood out among a disappointing line up. #ICMKTG #UCM4490 (3/3)

[Sophia Miller @SoMill628]

of the few talked about the next day, that's a lot of money spent with little recognition. #ICMKTG #UCM4490 (2/3)