Maja Milicevic

Co-founder and principal at Sparrow Advisers & Sparrow Digital Holdings

[Maja Milicevic @SparrowMaja]

We're square in the middle of Programmatic's 3rd Epoch - I wrote about ways to thrive and things to consider (quick thread) #programmaticEpochs

[AdExchanger @adexchanger]

To Thrive In Programmatic's 3rd Epoch, We Must Rethink Partners And The Tech Layer https://t.co/5Ck720prOI by Maja Milicevic (@SparrowMaja), Sparrow Advisers

[Maja Milicevic @SparrowMaja]

@larakiara Fun they changed the JD. I wonder what other things you can make them do? 😂 headlines write themselves: ‘a question that changed the self-reported $100b ad monetization strategy on the spot’

[Maja Milicevic @SparrowMaja]

@ericfranchi Why, did something happen? 🧐

[Maja Milicevic @SparrowMaja]

@ericfranchi 🙋🏼‍♀️

[Maja Milicevic @SparrowMaja]

@aexm The language is interesting - ‘expanding deserts’ as opposed to imploding, destroying, eradicating, sabotaging, etc basic care.

[Ana Milicevic @aexm]

Boosting this today in light of Ozy Media's continued troubles. This particular scandal may be almost a toddler, but the takeaways on how to spot fraud in media companies remain the same. 👇

https://t.co/4BWqbby8Sx

[Maja Milicevic @SparrowMaja]

I get email……. @aexm

[Lou Paskalis 🇺🇦🇺🇸🇮🇱 @LouPas]

I don’t know what to say tonight to the many wonderful, talented and dedicated people who worked to make @Twitter a special, unique uplifting culture and attracted the love and admiration of senior advertising industry leaders in the process. There will never be another Twitter.

[Ana Milicevic @aexm]

Called this an emerging opportunity back in July 2020:

https://t.co/ZOdKjJ2Oj1

(WSL is a personal favorite of the challengers)

[Sparrow Advisers @SparrowAdvisers]

Do you - or would you consider to - have more than 3 entertainment subscriptions (@Netflix, @HBO, @Hulu, Amazon @PrimeVideo, etc.)

[Maja Milicevic @SparrowMaja]

Now that we know who Netflix's ad execution partner will be, let's revisit our #sparrowone piece that considers what Netflix could (and should) do differently from their streaming competitors.
https://t.co/FbRr0SuATL

[Maja Milicevic @SparrowMaja]

@Ryanbarwick @aexm @adamheimlich Just a few keywords: NYC, 4hours/day x 4 weeks, many cases/day or none. You get to know your fellow jurors - we had a lottery going. We were there so long that we won some prizes.

[Maja Milicevic @SparrowMaja]

@aexm I thought you were taking about a 911 vehicle and my mind went straight to a 🚒 with a blue kayak. The rest of this thread is disappointing 😃

[Maja Milicevic @SparrowMaja]

@aexm I don't know her.

[Maja Milicevic @SparrowMaja]

@AmyVernon @aexm

[Maja Milicevic @SparrowMaja]

X marks the spot

[Maja Milicevic @SparrowMaja]

@jakemcgraw No one knows why or what the change is - still have to pay it. The system is beyond frustrating. Best wishes for a pleasant labor and welcome to the little one!

[Maja Milicevic @SparrowMaja]

@jakemcgraw I had 2 babies: same insurance, same hospital, same med team. 1st had multiple procedures, tests etc. Paid nothing. 2nd one mid covid, basically all video visits, I gave birth in 4 minutes since arrival at hospital, no meds, nothing. Left hospital 26 hours later: got a bill.

[Maja Milicevic @SparrowMaja]

@vuknikolic I have Garmin Forerunner 645 w music - complete game changer for me. Syncs with Spotify, can use it without phone, has Garmin pay, accurate for runs, swim, cycling and it's round!

[Maja Milicevic @SparrowMaja]

@AmandaMGoetz My neighbor's dog only understood Hungarian - after a few head scratching weeks she learned basic commands in Hungarian

[Maja Milicevic @SparrowMaja]

@aexm @mjbarash @robleathern @theholyhost Forerunner for the win - I have 645 music and don't need to have a phone with me. I do like my Whoop too, find the two complement each other as they're different use cases. Ruled out apple watch when I found Garmin.