Eric Franchi

Investor in adtech companies via @AperiamVentures. @Pacvue BoD. @Marketecturetv + @OpenMarketPod co-host. Faixa Roja.

[Terence Kawaja @tkawaja]

Hope to see you at the Aperiam Summit!

Looking forward to it @ericfranchi @JoeZawadzki @cferengul Peter Piazza Sharona Hoffman @joe_zappa

[Eric Franchi @ericfranchi]

@tkawaja @JoeZawadzki @cferengul @joe_zappa Ha! Thank you Terry!

[Eric Franchi @ericfranchi]

@ChrisHarihar @aripap @marketecturetv This was a lot of fun dude. Thank you

[Eric Franchi @ericfranchi]

@tkawaja Can’t wait

[Eric Franchi @ericfranchi]

@idhawal @joe_zappa @kevelapi @polymorphlabs I remember.... you, Dhawal, and Satish!

[Eric Franchi @ericfranchi]

@lessin Truly amazing stuff. If your fund admin has mcp it’s even more wild.

[Eric Franchi @ericfranchi]

@DanielDruger @AdtechGod meet Daniel

[Eric Franchi @ericfranchi]

@AdtechGod @AaronGoldman Anytime but I think I may be too chill for a debate format

[Eric Franchi @ericfranchi]

All TV will become performance TV over time as buyers get more sophisticated and adopt AI platforms that feed measurement into buying.

[Eric Franchi @ericfranchi]

@AaronGoldman @AdtechGod ha! we agree that tv builds brands, and I believe that performance isn't just a lower funnel thing!

[Eric Franchi @ericfranchi]

@elevin11 If it can be measured it can be optimized.

[Eric Franchi @ericfranchi]

@AaronGoldman @AdtechGod I don’t think we are on opposite sides of this one

[Eric Franchi @ericfranchi]

@AdtechGod @AaronGoldman Hi

[Eric Franchi @ericfranchi]

@Myles_Younger I like that

[Eric Franchi @ericfranchi]

Spending time in the creator space has given me a profound and renewed appreciation for creative personalization.

[Eric Franchi @ericfranchi]

@joe_zappa @aepstein_ Roll the calls joe

[Eric Franchi @ericfranchi]

DMSbyLUMA: https://t.co/2OmXq4AuGJ
Aperiam: https://t.co/0uoSnQ3rjz

[Eric Franchi @ericfranchi]

NYC, we’re making it a double!

Excited to be back-to-back with @tkawaja and team's DMSbyLUMA on November 9 and our @aperiamventures Annual Summit on November 10.

Two days. Plenty of opinions. Even better company.

If you got an invite to either of these private events, clear your calendar and be there!

[Eric Franchi @ericfranchi]

@joe_zappa many people are saying

[Eric Franchi @ericfranchi]

It’s that time again where Michael and Steven get sent back in time from 6 months from now to explain the latest in AI. A must-listen!

[Joe Zappa @joe_zappa]

Opus 5.5 is bringing "CTV advertising for SMBs" much closer to reality. But you still need adtech to get the ads right.

@This_Liss and @BishPlsOk walk @ericfranchi and me through it on Open Market today.

Check it out.