Sports Geek

Sports Digital agency. Founded by @seancallanan.

Digital To Dollars driving revenue in #sportsbiz.

🎤 Over 300+ podcast episodes available everywhere

[Sports Geek @SportsGeek]

How can AI and automation help your sports digital content team save time, money, and resources?

@SeanCallanan shares insights on optimising workflows with AI and automation

Listen now - https://t.co/Y3W1CndUad

[Sports Geek @SportsGeek]

Stephen Curry’s reported $400M Li-Ning deal is a reminder that athlete brands are now global business platforms, not just endorsement lines. https://t.co/gVAfC5rcaU

[Sports Geek @SportsGeek]

The PGA Tour partnering with The Athletic for video highlights is another sign highlights are becoming a distribution strategy, not just a rights byproduct. https://t.co/BFbwYABn4P

[Sports Geek @SportsGeek]

Western United going into receivership is a reminder that governance, capital and venue development risk are tightly linked in sport. A lot of people will be watching what happens next. https://t.co/AUHpfkqLCG

[Sports Geek @SportsGeek]

New on Sports Geek Reads: Western United in receivership, Peacock's profit milestone, and Stephen Curry's reported $400M Li-Ning deal. A good snapshot of where sports business, media and AI are moving. https://t.co/Lq7H5xlTer

[Sports Geek @SportsGeek]

Apple’s Sports app is a good reminder that strong sports data UX is about clarity, hierarchy and making live information easy to scan. https://t.co/FPEzYS7s7I

[Sports Geek @SportsGeek]

271 major AI model releases in Q1 2026.

You don't need to track them all. You need to build one thing that works.

→ Episode 450: https://t.co/oJZvxQOYeH

[Sports Geek @SportsGeek]

This week's Sports Geek Reads: Amazon enters the NRL rights race, the Commanders test value pricing and Apple shows what better sports data UX can look like. https://t.co/mADls8A1oZ

[Sports Geek @SportsGeek]

Fans are looking for value and experience. The Commanders’ new season-ticket member value menu is a simple example of using pricing to support both. https://t.co/KN3MFP0OtB

[Sean Callanan @seancallanan]

This was featured in today's @SportsGeek Rapid Rundown available on Spotify - https://t.co/BThR75NNBa

[Sports Geek @SportsGeek]

Gucci's Alpine move is more than logo placement. This is a brand using title rights to reshape team identity. https://t.co/cBR7vYRfZV

[Sports Geek @SportsGeek]

New on Sports Geek Reads: IPL fan data, UEFA's Alibaba AI deal and Gucci's F1 strategy — plus Brazilian football's transformation, WNBA app growth and more. https://t.co/oTj39X5v0v

[Sports Geek @SportsGeek]

New SG Rapid Rundown: Gucci x Alpine, MLB salary cap talk, and more. Subscribe on Apple Podcasts: https://t.co/MR0MuemACK

[Sports Geek @SportsGeek]

MLB owners revisiting a salary cap for the first time since 1994 is a major shift in the economics of the league. Worth watching. https://t.co/I4vfqV7H4v

[Sports Geek @SportsGeek]

New Sports Geek Reads: Gucci’s F1 reset play, MLB’s salary cap return and Meta’s subscription shift. The latest sports business, media, data and AI links in one place. https://t.co/tMhTlJPLnx

[Sports Geek @SportsGeek]

Arsenal and PSG entered the Champions League final with a combined valuation above $10B, underscoring the scale of elite football economics. https://t.co/FvN5Ng39bj

[Sports Geek @SportsGeek]

Shedeur Sanders reportedly earned $17.7M in NFLPA group licensing income, highlighting how athlete revenue continues to expand beyond salary. https://t.co/yz4ffv4c0q

[Sports Geek @SportsGeek]

Google Pay is preparing for agent-led commerce with a Universal Commerce Protocol. A useful signal for anyone watching how AI could reshape transactions. https://t.co/VgWNESHE6J

[Sports Geek @SportsGeek]

New on Sports Geek Reads: IPL sponsorship ROI, a $1.55B Marlins valuation and the CFL’s record global media deal. Plus AI workflows, fan growth and betting integrity. https://t.co/4HrmaMyrYk

[Sports Geek @SportsGeek]

Today's 5-minute Rapid Rundown: IPL sponsorships, Terry Rozier and Robinhood AI trading. Listen: https://t.co/nMQq1yMrZ2

[Sports Geek @SportsGeek]

Today’s SG Reads: sports tech procurement, World Cup ticketing, NBA draft reform, AI and more. https://t.co/E0O7s1XU6v