This article touches on many of the trends we have discussed throughout this course. It is interesting to compare this list to all we have learned. #mktg475
15 Social Media Trends Smart Marketers Will Leverage In 2023 via @forbes https://t.co/5bmalk2fkp
@OliviaKelly315 This brings up another good point and use of AI- chatbots. This helps streamline customer service and limit the amount of customer service agents for companies while improving customer service
@ellie_hrabar @blairadowler I can't believe all the ways AI is already used & will only continue to grow. I agree, I can sort of tell when people use AI as well. My son found out the hard way when he tried to use AI to write an essay.😳That was definitely not a concern when I was in school! Crazy! #mktg475
@OliviaKelly315@blairadowler I agree with AI being a huge part of it but I never thought about the fact that people want more genuine interactions and engagement. #mktg475
@blairadowler I think the future of social media marketing is AI. It is already gaining traction and being used in many ways. I think this is only going to continue to grow as more and more companies and people learn to rely on it. #mktg475
@angelajdick24@blairadowler I have noticed an uptick in posts related to mental health. I think this is so important and love it when my feed is filled with positive reminders. #mktg475
@blairadowler Chewy consistently puts out great reels on Instagram and posts on Facebook. Some are funny commercials and some are tips! The animals always get me to click! I don't often share, but I like a lot of their posts. #MKTG475
https://t.co/AarFZCacot
@hannahroseatx@blairadowler Owch. I'm that mom. 😳I mean, I don't say YOLO, but I get your point. No company should want its marketing strategy to feel "that mom". 😂 #mktg475
@Valeria_Lopez_A@blairadowler My sons are really into DuoLingo and one of them recently mentioned that he saw an ad on TikTok that was weird. He couldn't bring it up or really tell me exactly how, but if a 13 yo is getting a weird vibe... It probably isn't the best strategy #mtkg475
@WillowHerman4@blairadowler Any company that is dark on social media is losing a ton of exposure and customers. Even small, frequent updates are better. Customer engagement is super important too!
@blairadowler McDonald's has missed the mark a lot but one that is repeatedly listed as a fail is the McStories campaign. People shared stories of their experiences... most of which were NOT good. I think we've all been there 🤮, but that's not exactly the image they were going for. 🤦♀️#mktg475
This article discusses the positives and the negatives of using social media influencers. It discusses how to find and select them to align with your brand and company reputation. #mktg475
https://t.co/p2Er6oaRtK
@peytonalacy @blairadowler Honestly, I feel that JCPenney has missed the mark in most of its marketing strategies over the last ten years so having no clear branding on social media doesn't surprise me one bit!
This a great, quick read for small businesses to get a 🦵up on the competition especially since they often don't have the resources for major marketing campaigns. #mktg475
6 Digital Marketing Strategies for Small Businesses https://t.co/Lf4kbkIexD via @socialmedia2day