StoryCode

Your brand is the sum of its stories®
StoryCode is a strategic communications firm and content studio in London.

[StoryCode @StoryCodeUK]

To B or not to B – @CouttsandCo and @Mishcon_de_Reya de Reya are @BCorpUK. Should you be too?
#bcorp #cop26 #cop26glasgow #esginvesting #climatechange

https://t.co/UxxmXV2faw

[StoryCode @StoryCodeUK]

How to talk about #sustainability without #greenwashing in the countdown to #COP27 in Egypt next year –

DON’T
1. Greenwash
2. Virtue-signal
3. Catastrophize

DO
4. Acknowledge complexity
5. Focus on practical actions
6. Demonstrate urgency

https://t.co/2ZJ2hLH2zS

[StoryCode @StoryCodeUK]

A female scientist warned in 1856 that too much carbon dioxide in the atmosphere would warm the Earth but was her work overlooked or deliberately ignored?
#cop26 #cop26glasgow #climatechange #eunicefoote #climatescience
https://t.co/vAAipG2PTU

[StoryCode @StoryCodeUK]

The rise of ‘cli-fi’: stories to save the world and our definitive climate fiction reading list
#cop26 #cop26glasgow #bookerprize #climatechange #climatefiction
https://t.co/gKghedBUS1

[Joe Pulizzi @JoePulizzi]

Do not build your content house on rented land.

[StoryCode @StoryCodeUK]

A storytelling masterclass from a Christmas classic #diehard #alanrickman
https://t.co/uJD73Ux5Ad

[StoryCode @StoryCodeUK]

A fascinating and unsettling read by neuroscientist Hannah Critchlow. We like to think we shape our own destinies but new research suggests our life stories are written in our DNA.
https://t.co/96YumzDFSN

[StoryCode @StoryCodeUK]

Jaws – a movie about an invisible threat that shuts down the economy – went to No. 2 at the US box office this summer. What can it teach us about overcoming fear and moving forwards in the Covid era?

https://t.co/2b3oGRrNhl

[StoryCode @StoryCodeUK]

Is this the new face of work? StoryCode talks to New York designer @JoeDoucet about the futuristic Vue Shield https://t.co/zalMYqM3Fy

[StoryCode @StoryCodeUK]

Ex-FBI Agent: How to communicate when everyone is wearing a mask https://t.co/TjfJcIK67X

[StoryCode @StoryCodeUK]

Our attitude to masks needs to change, says public health professor as the Government considers changing its advice #masksforallUK https://t.co/AavEPJ8pEQ

[StoryCode @StoryCodeUK]

Bra makers switching to masks #maskshortages https://t.co/0wCcYZjG9K

[StoryCode @StoryCodeUK]

3M's masks were conceived as bra cups so could bra makers help address desperate clinical shortages? https://t.co/jiqhFvEVjm
#CoronaCrisisUK #NHSCovidHeroes #maskshortages

[StoryCode @StoryCodeUK]

Unlock the secret of how to tell outstanding factual stories at our upcoming workshop Storytelling For Marketers, whch is themed around The Wonderful Wizard of Oz.
#storytelling https://t.co/VsCyXb1SG0

[StoryCode @StoryCodeUK]

Why you should lead with a story

Leaders often face resistance when they announce a new strategy. Discover how stories get people on board and help them navigate change

Link in bio

#leadership #storytelling… https://t.co/UljyM7obGk

[StoryCode @StoryCodeUK]

Why you should lead with a story #leadership #change #storytelling https://t.co/SZkc2BSjgV

[StoryCode @StoryCodeUK]

Repositioning #Barbie. Mattel just launched two more dolls in its Inspiring Women series – civil rights activist Rosa Parks and astronaut Sally Ride.

#positioning

📷 BARBIE

[StoryCode @StoryCodeUK]

Google salutes Wizard of Oz with a ruby slipper Easter egg https://t.co/RkeLlAImYf via @CNET

[Susan Goldberg @susanbgoldberg]

Amelia Earhart would be astonished at the technological wonders being marshaled to discover her fate. Our @NatGeo exclusive aboard the ship searching for her, 82 years after she disappeared without a trace. https://t.co/uxHvoguYNM

[StoryCode @StoryCodeUK]

@LJS_NAJ Thank you!