Thrilled to have launched my first ever podcast. ExecU features conversations with faculty from top business schools! Grow as a leader and learn about topics ranging from morality to productivity and more - Season 1 now available on all listening platforms https://t.co/6t5akI9IHo
On Alpha’s and inclusivity and diversity: “Exposure doesn’t always equate to learning or understanding. That’s the work that we as parents and marketers need to do so they understand why difference experiences matter.” #AMAHigherEd#GenAlpha
I love this message of shifting communications strategies from exclusively documenting outcomes of equity work, to storytelling about the processes that led to those equity outcomes.
@tiabmcnair#AMAHigherEd#HigherEd#Comms
Made it to Chicago for #AMAHigherEd! Looking forward to seeing so many colleagues and friends and learning a ton. Viv will be at booth 301, and Audra DeLaney-Hall and I are presenting on Tuesday at 1:30 on content-first enrollment strategies!
We love @SuzanBrinker's explanation of why audience-centricity and data are critical to your strategy. "We're working with a ton of different audiences in higher ed which is really trying to understand where are they coming from and what they need."
https://t.co/6NVTbRcVt2
It’s the role of the marketer to have a seat at the table as the eyes of the consumer. Sharing with your dean and faculty what potential learners are looking for can help maximize program creation. - Kerry Salerno, @babson
Episode 2 of ExecU - The #Podcast features Anat Lechner, PhD from NYU Stern School of Business. Anat and I discussed the importance of psychological safety in creating organizational cultures that allow people to innovate. #PsychologicalSafety#Innovation https://t.co/3g2OE8jA9O
I thoroughly enjoyed my conversation with @SuzanBrinker of @VivHigherEd about Systems Leadership. It is wonderful to see what Viv is doing with their activities and chatting with Suzan was incredibly insightful. https://t.co/ExhvhFT18k
#CBSProf Bill Klepper was featured on the ExecU Podcast episode titled, "Tough Love in the Boardroom." Hear Bill and host @SuzanBrinker discuss how CEOs and boards of directors can develop a more symbiotic relationship. Full podcast: https://t.co/T9aE86GRlm
@VivHigherEd Director of Paid Media, Robert Thompson discusses the benefits of utilizing LinkedIn for lead nurture campaigns & how the results from this tactics outperform LinkedIn lead generation and email lead nurture campaigns. #highered#emchat#hesm https://t.co/hyZ9jVKJK7
If you’re in charge of overseeing an agency relationship in #HigherEdMarketing and want to assess the performance of your paid media campaigns, here are four specific areas to investigate: https://t.co/TEtyIgpSMW #EMChat#HigherEd#HESM