tvbeat

tvbeat’s platform unify all 1st and 3rd party TV data, standardize cross TV measurement, planning & forecasting to maximize yield.

[Mediaocean @TeamMediaocean]

Presenting a very meta panel about panels. And big data. And identity resolution.
-Caroline Horner, 605
-@clfourb, @ComcastAd
-@jessicashogue, @innovid
-Deirdre Thomas, @nielsen
-@rf45, @TVbeatfeed
-@ashwinnavin, @samba_tv
With @CIMM_NEWS
#MediaoceanRetreat during #CES2023

[Aaron Goldman @AaronGoldman]

Great panel on panels! @nielsen @605Data @sambatv @ComcastAd @innovid @TVbeatfeed #MediaoceanRetreat

[Advanced Television @advancedtv]

Sky Media, the advertising sales arm of Sky, and TVbeat, a global player in TV inventory and yield management, have further expanded their long-term partnership with independent TV data verification...

https://t.co/UQeSb8bPxJ

[tvbeat @TVbeatfeed]

As the Future of TV Advertising event in Sydney is on the horizon - here's a throwback to the FVTA forum in London where we were able to take the stage to talk about the growing need to harmonise TV data to holistically run a TV ad business: https://t.co/D9SjuAZGyh

[Andy Plesser @Beet_TV]

Beet Video: TVbeat Pooling TV Companies’ Ad Inventory – https://t.co/U81dDEPRPr @TVbeatfeed

[tvbeat @TVbeatfeed]

We had a fantastic opportunity to talk about our upcoming plans at the Beet Retreat, San Juan 2020 - follow the link to find out more! https://t.co/cL9H5Yh0By

[UKOM @UKOMAPS]

JeffEales @SkyMediaUK RobertFarazin @TVbeatfeed explain brilliantly the importance of getting the plumbing right in joining up cross device cross platform measurement - BEFORE you even handle tha challenge of fusing multiple datasets. @MediatelNews #FTVAGLOBAL

[tvbeat @TVbeatfeed]

Addressable TV advertising will leap from $15.6 billion in total worldwide revenue in 2019 to almost six times that value at $85.5 billion by 2025. https://t.co/FiRJDg5gRo

[tvbeat @TVbeatfeed]

We are very excited to see this happening. Collaboration and unification of tech on fragmented market will just drive higher adoption on the buy site https://t.co/LsQo3MKwJk

[Dave Morgan @davemorgannyc]

"Virtually every TV network, major media agency and top 100 advertiser now has an advanced TV ad strategy. What was dabbling a few years ago is now part of the core business."
https://t.co/Xng7L7rRwK

[tvbeat @TVbeatfeed]

Sky: “Addressable TV cuts channel switching by half” https://t.co/UEvHbTguK0

[tvbeat @TVbeatfeed]

Comcast study: TV viewing time hit two-year high in Q1 https://t.co/1Y8PBMB2iB

[tvbeat @TVbeatfeed]

IHS: Non-linear becoming TV format of choice https://t.co/tsQ8vJ81Oi

[tvbeat @TVbeatfeed]

Data to drive 40% of TV ad spend by 2020 https://t.co/mds6A9RGAc

[tvbeat @TVbeatfeed]

Disney+: ad-free, at $6.99 a month, may bundle ESPN+ and @hulu Disney @espn https://t.co/mqkzZgtnjx

[Marketing Comm News @marcommnews]

European #TV Industry Calls for Urgent Change to #Advertising #Metrics, according to @Adobe, @AlphonsoInc, @SkyUK and @TVbeatfeed https://t.co/kIPCd3J4l6 #digital #marketing #report

[Ben Keen @benkeenmedia]

Congratulations to @TVbeatfeed for securing ongoing deal with @SkyMediaUK. @rf45 - you've come a long way since you demoed on your laptop at @IBCShow #startups https://t.co/4Yd6u8vtAH

[tvbeat @TVbeatfeed]

More fragmentation is coming to TV.

[Amol Sharma @asharma]

Streaming TV is a tangled mess - where does Apple fit in? Who competes with Netflix? Is Amazon trying everything, as it seems? ⁦@elliot_bentley⁩ has you covered with a Venn diagram https://t.co/wMgqkLQiuI

[Tegan.neuco @Teganneuco]

Sky Media, TVbeat partnership @neucogroup #neuco https://t.co/6Grhnd5XIP

[tvbeat @TVbeatfeed]

Sky Media, TVbeat partnership https://t.co/8igga6F2Hw