That Writing Chap

1. Copywriter
2. I like lists
3. Succinct

#OMBLE 24x OMB wins, 10x Shortlist

[That Writing Chap @ThatWritingChap]

Client: 'Give us the broadest, most generic strapline ever'
Agency: 'Erm...you sure about that?'
Client: 'Yup'
Agency: 'Well you must have some idea of who you want to target'
Client: 'All humans'
Agency: 'Say no more'
Client: 'Thanks'
Agency: 'Nailed it'
Talk Talk - For Everyone

[That Writing Chap @ThatWritingChap]

A modern-day conundrum: 'double jabbed' - to hyphenate or not to hyphenate.

[That Writing Chap @ThatWritingChap]

@wordmancopy The Flat Teacher of Madagascar

[That Writing Chap @ThatWritingChap]

What's happened to creativity?

https://t.co/owoWDQ6HEZ

[That Writing Chap @ThatWritingChap]

I have a cold.
A bog standard cold.
Remember those?
I'm so retro.
So 2019.

[That Writing Chap @ThatWritingChap]

I should've posted this on Friday. I didn't.
I'm sure this will piss some people off. It's supposed to.
I'm also sure it's ill-advised to post such personal opinions on my freelance site - oh well...
Men - we must do better...
https://t.co/WkNg6VFRc1

#SarahEverard #SabinaNessa

[That Writing Chap @ThatWritingChap]

@TomWilding Totally agree. No debate.
And the coconut Quality Street is better than a Bounty.

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create billboard-style posters to show how you can share LIVE the big, small and silly moments with your friends & family on @EE with @ClearChannelUK #WhenItCounts

[That Writing Chap @ThatWritingChap]

Learning a new language... sort of.

New client, new lingo.

https://t.co/ZHN1cNQwC7

#copywriting #content #words #phrases #industryterms #commonparlance

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create positive posters to raise awareness & break the stigma of loneliness during #LonelinessAwarenessWeek with @MarmaladeTrust

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create positive posters to raise awareness & break the stigma of loneliness during #LonelinessAwarenessWeek with @MarmaladeTrust

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create positive posters to raise awareness & break the stigma of loneliness during #LonelinessAwarenessWeek with @MarmaladeTrust

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create positive posters to raise awareness & break the stigma of loneliness during #LonelinessAwarenessWeek with @MarmaladeTrust

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create positive posters to raise awareness & break the stigma of loneliness during #LonelinessAwarenessWeek with @MarmaladeTrust

[That Writing Chap @ThatWritingChap]

That new @Dominos_UK yodelling ad - class.

https://t.co/zc4GmdIMtk

#DominosPizza #TVadvert #abovetheline #yodelling #copy #Euro2020

[That Writing Chap @ThatWritingChap]

Attacking a brief - what's your approach?

https://t.co/ggvJcxKnsD

#briefs #advertising #marketing #copywriting #artdirection #design #concepts

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create posters to capture the emotion of trees and nature, show what they can do for the planet & encourage people to plant a tree for #WorldEnvironmentDay with @Treedom

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create posters to capture the emotion of trees and nature, show what they can do for the planet & encourage people to plant a tree for #WorldEnvironmentDay with @Treedom

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create posters to capture the emotion of trees and nature, show what they can do for the planet & encourage people to plant a tree for #WorldEnvironmentDay with @Treedom

[That Writing Chap @ThatWritingChap]

@OneMinuteBriefs
Create posters to capture the emotion of trees and nature, show what they can do for the planet & encourage people to plant a tree for #WorldEnvironmentDay with @Treedom