Keith Breseé (Formerly The Major)

SEO & Organic growth marketer. 2.5B views generated for clients. Teaching SEO at growing @expansionpunks.

[Keith Breseé (Formerly The Major) @TheMajor_eth]

Today I want to talk about a concept that's absolutely game-changing for anyone looking to dominate their niche with SEO.

It all boils down to one simple idea...

Persuasive copywriting is the secret sauce that takes your SEO from "meh" to "mind-blowing."

Let me explain.

In the world of advertising, where the right headline and sales pitch can make or break a campaign, the same principle applies to your SEO strategy.

The key is to create content that not only ranks well but also resonates deeply with your audience.

Now, you might be thinking, "But Keith, I thought SEO was all about keywords and backlinks."

And sure, those technical elements are important. (Especially backlinks lol)

But here's the thing: if your content fails to captivate and persuade your ideal customers, all the top rankings in the world won't mean a thing.

The best SEO experts understand that the secret to crafting content that both ranks and converts... is to appeal to the right people first.

Only then will you have the opportunity to convince those people to take action.

And this is where most people miss the mark.

I'll see businesses churning out bland, generic content stuffed with keywords but devoid of any real substance or persuasive power.

(Propably 100% AI written)

But when I dig deeper, they'll admit: "Well, I know my target audience, but I just don't know how to create content that really speaks to them..."

And that's when I can't help but smile.

Because here's the thing... when you master the art of persuasive copywriting, you unlock a superpower that can skyrocket your SEO & content marketing results! It will leave your competitors in the dust.

Take a look at how I approach SEO copywriting...

I'm always thinking about my ideal customer FIRST!

What keeps them up at night?

What are their deepest desires and fears?

How can I create content that not only informs but also inspires and motivates them to take action?

And then, I weave those insights throughout my content, from the headline to the call-to-action.

I use proven persuasion principles to tap into my audience's emotions.

Build trust and credibility, and guide them towards the solutions I offer.

For example... I had this client who hired us to rank them for some of the most difficult keywords in the supplement space. Combined the keywords had over 10M monthly searches.

We the "3 Customers Technique" to figure out who were were speaking to in our content.

Then we used persuasive copywriting frameworks to craft content we KNEW our audience would love.

The result?

9 months later we were sitting in the top position for all the keywords and was raking in serious cash each month.

Its because we created content that not only ranks at the top of the search engines but also converts like crazy.

It's a powerful one-two punch that most SEO pros overlook.

The bottom line?

Persuasive copywriting is the secret ingredient that separates the SEO winners from the losers.

So, here's what I want you to do...

The next time you sit down to create a piece of content, don't just focus on the keywords and technical SEO elements (or edit the AI written post to increase its score)...

Take a step back and ask yourself how you can infuse your content with persuasive power.

What pain points and desires can you tap into?

What stories and examples can you use to build an emotional connection?

How can you craft your headlines, subheadings, and calls-to-action to not only attract clicks but also inspire action?

In fact, let's do a little exercise right now.

Think about your most popular piece of content.

What elements could you add or tweak to better resonate with your target audience?

Share your ideas in the comments below.

P.S. In my next post, I'll share my favorite copywriting framework we have used to generate over $50M in revenue.

Or... you can just get on the waiting list where we teach EVERYTHING about SEO Mastery here: https://t.co/VbE9SDGdd2

[Keith Breseé (Formerly The Major) @TheMajor_eth]

“Why would you be an ‘Or’ when ‘And’ is free?!” ~ @garyvee

🔥🔥🔥

[ExpansionPunks.eth @ExpansionPunks]

Not all “derivatives” are built equal.

Some are noise. Others are expansion.

Let me tell you about the Aliens, and why holders paid $36K on average to claim theirs.

🧵... 👇

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@chriswahl73 @joshblaylock @metahero_pv @punkscomic Dude… this will be epic!

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@beaniemaxi For me personally, I only have 3 accounts on X with notifications turned on. You’re one of them. Most people don’t like hearing the truth, so they suppress it.

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@ExpansionPunks @cryptopunks @v1punks I love seeing this… but then again, I am biased. lol

[ExpansionPunks.eth @ExpansionPunks]

In the last 30 days there have been:

3,948 CryptoPunk V2 sales. 🔥🔥🔥

538 V1 CryptoPunk sales. 🔥🔥

187 ExpansionPunk sales. 🔥

People love Punks.

gm

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@ItsDone2000 @LeonhartYT you’d like this :)

[Keith Breseé (Formerly The Major) @TheMajor_eth]

We've have the MLB org and several hockey teams as clients and the MLB especially, crack down on that stuff like teams and other brand elements. Like really hardcore.

I'm friends with several attorneys that still work there and their whole jobs are going after ppl who use that stuff with out something in writing first.

[ExpansionPunks.eth @ExpansionPunks]

ExpansionPunks is the only 10K CryptoPunk altpunk collection to guarantee zero duplicates with original (both trait & pixel-wise).

#xPunks has pixel-perfect trait layers and trait assignment logic.

The engine can generate the entire 10K collection without a single pixel error

Gm gm ☕️

[ExpansionPunks.eth @ExpansionPunks]

Let's continue with quick 🧵, taking a closer look @ STEP 4⃣ of our founders 6⃣-Step process to create a 10K NFT Avatar Collection:

Step 4⃣: Bulk Generate Punks

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@CyberKongz They are the next practical step to us and a world like in Ready Player One.

[Keith Breseé (Formerly The Major) @TheMajor_eth]

On @AshtonShanks webinar for https://t.co/fb8zEoNhf9.

Dope AF dude so Im excited for this launch!

[ExpansionPunks.eth @ExpansionPunks]

The original @cryptopunks had 3,840 females.

Not a single smile among them.

ExpansionPunks decided to change the mood.

210 females — every pixel engineered to OG standards... with just enough grin to break the rules.

Because rebellion doesn’t always frown. 😃

[Keith Breseé (Formerly The Major) @TheMajor_eth]

This is the way.

[ExpansionPunks.eth @ExpansionPunks]

Built for the ones who minted before it was cool.

Every @cryptopunks.

Every trait.

Every pixel.

Your collection, stripped down to the raw code and rebuilt for pure exploration.

Go ahead… zoom in.

https://t.co/5NJdBKcjFZ

Important note - Not built for mobile (yet). Bookmark and come back on desktop.

[ExpansionPunks.eth @ExpansionPunks]

74 sales in 30 days.

$12.9M in total volume.

$25 floor.

OG since 2021—and still standing.

Some things never fade.

GM

[ExpansionPunks.eth @ExpansionPunks]

How could the CryptoPunks universe expand without losing its iconic style?

Four years ago, our founders cracked the code—literally.

Here's how ExpansionPunks were born 👇

🧵 A 6-step process behind #xPunks:

Step 1: Establishing the Trait Layer Library

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@BrandLongo Yes

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@mattdiggityseo Ppl don’t pay enough attn to this one.

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@Dr_iPh0ne This has @PatFlynn all over it :)

[Keith Breseé (Formerly The Major) @TheMajor_eth]

@aleyda @ahrefs Super epic!