Kyle Harper

Digital Marketing Devotee, Strategic Consultant, Aspiring Art Thief. Marketer @HarvardEXT and freelance biz journalist @Skyword. Views are my own.

[Kyle Harper @TheyWereFlying]

Good market research can make you feel like you've gone to a party with your closest friends, only to find out they all live entirely different lives than you thought. Here are three ways to make research work for your content marketing: https://t.co/C97f05WQmW

[Kyle Harper @TheyWereFlying]

This article was fantastic and @lanerellis is a gem. Feeling lucky to be included!

[Lane R. Ellis @lanerellis]

What's new in content marketing analytics? I take a look in my latest piece for @TopRank Marketing, with insight and tactics from über-smarties including @TamaraMcCleary @danielnewmanUV @jayacunzo @LeeOdden @TheyWereFlying & some guy named Einstein. Cheers, Twitter friends! 🙂🚀

[Kyle Harper @TheyWereFlying]

@a1Onn Me being happy but realizing im not touching the computer for a week now https://t.co/5sSDDIX4X5

[Robert Simon @robbiecurious]

#ThursdayThoughts: #contentmarketing doesn't stop at the end of the funnel. @TheyWereFlying shares three techniques for creating content after #leadgeneration that will drive #ROI and nurture your audience https://t.co/Pp1hC9av6p

[Skyword @Skyword]

Just because it's the #digitalage doesn't mean your #physicalmarketing strategy should stay stuck in the '90s. See examples from @TheyWereFlying on how #directmarketing can engage your customers in the real world. https://t.co/gmNhgk0kEd

[Kyle Harper @TheyWereFlying]

@TheExpanseWR Whoa I wrote this! Ya'll (cast and crew very much included) are amazing, thanks for making literally the best TV this side of the belt

[Karina Santiago @kasantiagoo]

As advertising gets more expensive with poor #ROI, #contentmarketing becomes an ever more appealing alternative https://t.co/p5v0QV63mH via @TheyWereFlying

[Kyle Harper @TheyWereFlying]

Just in time for #TheExpanse finale tonight, I took a look at the brilliant, user-driven social media strategy that helped save the show. https://t.co/v1trPv9BTI

[Kyle Harper @TheyWereFlying]

@tenntacool Doubly true since you got a @Mi55Tipper inspired trim yourself this week!

[Kyle Harper @TheyWereFlying]

Coming off of a random flu turned pneumonia in the middle of June, this piece was a pretty timely one for me. https://t.co/Axkx7vCsVs

[Karina Santiago @kasantiagoo]

"It is possible to address the specific needs and concerns of healthcare audiences without reducing them to their worst ailments." More on empathy-first content strategies that put patients first: https://t.co/E9g5dSzavq via @TheyWereFlying

[Kyle Harper @TheyWereFlying]

"I've never seen a company org chart that includes customers." @BrennerMichael flipping the way we think about marketing ROI at #Forward18

[Kyle Harper @TheyWereFlying]

Insight from @IBMSecurity session re #ContentStrategy: "Start with the problem, not the product."

Readers relate to struggle, not what you're selling.

#Forward18

[Kyle Harper @TheyWereFlying]

And we get to follow it up with #Forward18, what could be better?? https://t.co/GCljdLr3nQ

[Angela Tague (AngelaTague.com) @AngelaTague]

What a fabulous day of reconnecting and building new friendships at the Skyword Contributor Advisory Panel (CAP) meetings!

Thank you for the memories, @theywereflying, @erinollila @skyword @WestinCopleyPl

#skywordlife #forward18 #contentmarketing #marketing #boston

[Kyle Harper @TheyWereFlying]

Getting ready to start off an excellent day at #Forward18!

[Kyle Harper @TheyWereFlying]

Great to see you @reinventingerin! Following up on our lunch conversation: https://t.co/jqOjkMWuZq

[Cas Anvar @Casanvar]

I'll just let him say it...

#TheExpanse
#RocinanteIsSafe
#BreakingNews

Thank you @JeffBezos

[Kyle Harper @TheyWereFlying]

Basically me and @MattHintsa getting #GDPRready these past few months. https://t.co/LX4e2FAWPJ

[Kyle Harper @TheyWereFlying]

Join me and some of the #SEO wizards at @Skyword for a webinar about the latest best practices in the search space. Today at 1pm! https://t.co/J2LAZ11jAZ

[Skyword @Skyword]

#SEO strategies are always evolving. Join Skyword for a webinar on Monday, May 21 at 1pm ET to learn best practices including how to best optimize keywords https://t.co/snSSc8CKJq

[Kyle Harper @TheyWereFlying]

As of this morning, it looks like @SYFY has at least pulled the out-of-date meta description. Small steps in the right direction are still appreciated steps! #KeepTheRociFlying #SaveTheExpanse

[Kyle Harper @TheyWereFlying]

Disappointing to see @SYFY cancel an amazing show over viewership concerns, when their marketing team hasn't even taken the time to update the site's SEO since season 2. Support your creatives.

@tenntacool and I will be watching tonight @TheExpanseWR #SaveTheExpanse