Tom Martin

Tom is a no nonsense, straight-talking 20-year vet of the ad business who favors stiff drinks and good debates. Author of

[Harvard Business Review @HarvardBiz]

Persuasion is an ancient art—but we do it every day. This formula from Aristotle can be applied in the modern workplace. https://t.co/RgQabIMofM

[Tom Martin @TomMartin]

@jeffbullas Interesting results. What kind of cadence change was required to achieve this? More posts per day?

[Tom Martin @TomMartin]

Your agency doesn’t have a “niching” problem, it has a “no one sees us as the obvious choice” problem. Before you blow up your offer, run a simple test: is there any client who’d feel foolish not calling you first? If not, that’s the real work.

https://t.co/vdiDalfxeh

[Tom Martin @TomMartin]

Hiring a “rainmaker” to fix your agency’s sales is like hiring a mascot to fix your defense. Until leadership owns business development, the scoreboard won't change.

[Tom Martin @TomMartin]

Ever landed a dream gig from someone you barely know? I did—thanks to a single, unforgettable line about what I do. If a stranger had to pitch you at dinner tonight, would your one sentence be the one they repeat?

https://t.co/LgqZg30DCh

[Tom Martin @TomMartin]

Ever landed a dream gig from someone you barely know? I did—thanks to a single, unforgettable line about what I do. If a stranger had to pitch you at dinner tonight, would your one sentence be the one they repeat?

https://t.co/LgqZg30DCh

[Tom Martin @TomMartin]

@PamMktgNut @LinkedIn Just doing the same thing Facebook did in early 2000’s - get everyone hooked on building brand pages and then throttle them to force those same brands to advertise to reach their fans.

[Tom Martin @TomMartin]

Your agency site is not a brochure. It is a confidence-building machine. The question is: whose confidence is it actually building?

https://t.co/h0cnlNy5mf

[Tom Martin @TomMartin]

What if the reason your content isn't generating real leads is that you're optimizing for the wrong thing?

https://t.co/uOk26L3CQ2

[Tom Martin @TomMartin]

Most agency sites chase leads. The best ones build confidence. Stop asking “How do we capture emails?” and start asking “How do we make this person feel safer hiring us?”

https://t.co/h0cnlNy5mf

[Tom Martin @TomMartin]

The Hidden Half of LinkedIn

What analyzing 1,091 profiles revealed about finding prospects beyond your feed. Only available via these 30-min briefings

https://t.co/Gdl82Emier

[Tom Martin @TomMartin]

@MackCollier Still getting over the Cuban missile crisis. I barely remember learning about it in history. He’s funny.

[Tom Martin @TomMartin]

Most CMOs are asking the wrong AI question.
It is not “How fast can we adopt?”

It is “What happens to my team’s value when 80% of companies adopt by 2026… and we are nxfvzdxgvdsg

https://t.co/Ou12G4o52t

[Tom Martin @TomMartin]

@HomeDepot is your site borked? Can't access any product pages to order.

[CCS Prep Coverage @CCSprep]

2026 Coaches’ All-District 9-5A baseball team https://t.co/UsUPIDwxkC

[Tom Martin @TomMartin]

My boy is up for Athlete of the Week -- give him a vote?

https://t.co/FyRzEmW0W8

[Tom Martin @TomMartin]

@LoganTGott Clause

[Tom Martin @TomMartin]

@boringlocalseo localrank

[IsDown.app - Is it down for everyone? @isdownapp]

Is Airtable down for you?

🚨 Users are reporting problems with Airtable #airtabledown. Repost if you are having issues.

Check https://t.co/WB9dHcTOeR for updates.

[Tom Martin @TomMartin]

Could you possibly rebrand Mardi Gras from Girls Gone Wild to Family Friendly Fun? The results might surprise you.

https://t.co/RRpKEeOPqn