The quiet cost of never failing is that you can keep the record perfect by keeping the arena small.
The undefeated fighter who never takes a real fight stays undefeated but stays unknown.
26 predictions for 2026:
1. Gemini will be the most used AI model because it’s baked into Google and people will use whatever shows up by default.
2. Substack will become the YouTube of writing, where a small group of writers get most of the attention.
3. LinkedIn will be full of AI slop, which will make real human writing way easier to spot.
4. Hyper-local creators will become mini celebrities in their cities and drive real business locally.
5. Facebook’s organic reach will be wildly underpriced compared to every other social platform.
6. Meta’s AI glasses will start going mainstream because they don’t ask people to change how they live. Even my wife has one.
7. YouTube will be the number one place for views, brand building, and growing a business.
8. Amazon will keep winning retail because people say they want Etsy but click Amazon when it’s time to buy.
9. Zillow will fight the entire real estate industry to assert its dominance and own more of the home buying and selling process.
10. Email will beat paid social ads for most small and mid-size businesses.
11. Direct mail will grow again as a marketing channel because email inboxes are full and physical mailboxes are mostly empty.
12. PDFs will stop working as lead magnets and get replaced by free tools and simple apps.
13. Investors will stop caring about boring 15-slide pitch decks and pay more attention to live demos and real working products.
14. Small niche creators will build tools and apps because they have distribution, but most will never get SaaS-level valuations.
15. AI that brings in customers and revenue will beat AI that saves time and costs for small and medium businesses.
16, Platforms like Coinbase, DraftKings, FanDuel, and prediction markets will grow in 2026 even as most users lose money.
17. More people will put new money into index funds than into buying homes in 2026.
18. Bitcoin will be owned by fewer people, but those people will own a lot more of it.
19. Private credit will be the biggest winner among boring asset classes and will attract retail investors who have never had access before.
20. When SpaceX goes public, it will make people remember why they liked investing in the first place.
21. Tesla will keep dominating while Elon Musk becomes so rich that even people who hate him will have to admit he won.
22. Avengers: Doomsday and The Odyssey will carry the box office and make the business of Hollywood look healthier than it really is.
23. Interest rates will come down a bit, but borrowing money will still feel expensive.
24. Lawyers will stay busy cleaning up dumb mistakes AI puts into contracts.
25. People will watch phone-style content on their TVs while using their phones as a second screen.
26. Comedy creators will dominate watch time because they give people a quick break from being online and overwhelmed all day.
��Your using the excuse of passion to disguise your inability to tolerate hardness”
- @AlexHormozi
Most people don’t quit because it’s wrong — they quit because it demands a version of them they haven’t built yet.
Everyone talks about resilience after something goes wrong.
Almost nobody talks about the real choke point:
your ability to make decisions before the outcome is known.
Underrated life lesson: Confidence is less about knowing you’ll win and more about knowing you’ll bounce back even if you don’t. Real confidence is built on resilience. Adaptability. Tolerance for uncertainty. Fear loses when you embrace that failure is never final.
Growth disguises itself as discomfort.
Most people mistake it for a sign to stop.
But entrepreneurs who win learn to stay in the discomfort long enough to transform.
Emotional stamina is the real flex 💪
There’s a gap most people miss between competence and confidence.
Competence comes from reps.
Confidence comes from deciding the reps matter more than the feeling.
The people who close that gap fastest are the ones who stop waiting to feel ready
I used to think imposter syndrome meant I wasn't qualified.
Then I realized nobody is qualified without reps.
You feel like an imposter because you are one.
You become qualified by doing so many reps that your work speaks for itself.
@sharran The stories we repeat are the identities we’re protecting.
Past-focused people aren’t stuck in memory — they’re stuck in who they needed to be back then.
Future-focused people have already let that version die.
Thanks for sharing Sharran 🙏🏼
THIS chart is the CLEAREST signal of where the internet is heading.
social media time is SHRINKING for the first time in HISTORY, and young people are leading the pullback.
Brainrot is OUT.
they grew up online, saw the full cycle of social platforms, and learned early that endless scroll doesn’t make you happier or smarter.
they’re the LEADING indicator. their parents will follow in 3-5 years.
AI slop is the nail in the coffin.
every feed feels synthetic familiar faces, identical voices, recycled ideas. the “factory smell” of it all finally broke people’s curiosity.
but there’s an upside. every trend creates its anti-trend.
attention is shifting back to things that feel real, slow, and intentional.
people are paying for spaces that make them feel grounded, informed, and connected again.
the next $100M+ companies will engineer density, trust, and time well spent. they’ll build containers for meaning, then use AI to keep them organized, not optimized.
the internet’s oldest assumption that more engagement equals more value is breaking.
the white space i think is...
• "slow media" formats: weekly briefs, serialized content etc
• private groups that operate like clubs with applications and rituals
• provenance and identity layers that verify real creators and sources
• brands with offline gravity like real events, real belonging
• curated directories and vetted marketplaces
• paid memberships that deliver depth
• note: we share business ideas around this on @ideabrowser
• IRL anything - dinners, meetups, shared experiences
young people are abandoning social media faster than their parents are discovering it.
If you understand what that means, that's a big deal.
i can't stop thinking about this FT/GWI chart.
brainrot is OUT.
meaning is IN.
@sharran Planning feels productive because it protects you from failing.
Doing feels risky because it exposes where you actually are.
Most people never make that trade.
@sharran True, and only if the small action is attached to a clear why.
I’ve seen people automate the wrong loop for years and call it discipline.
Thanks for sharing Sharran!
The future belongs to entrepreneurs who can master emotional intelligence.
Resilience, empathy, and self-awareness are the skills that will drive business success in 2030.
@Nicolascole77 Honestly, Cole, I told my wife the exact same thing yesterday.
I didn’t grow up without technology—it just felt like we had the perfect balance.
Born 1987.