Carter

Transforming Retail Media with AI and Privacy at the Core

[Carter @TryCarter_]

Retail media isn’t just ads; it’s a full tech stack that turns shopper data into high-performing media.

Carter helps retailers unlock this stack with AI-powered targeting & privacy-first delivery.

https://t.co/uTDVoeegUc via @thedrum

#RetailMedia #CommerceMedia #AdTech

[Carter @TryCarter_]

The search game is shifting, product discovery is happening on retailer sites & social, not just Google.

With platforms like Carter, marketers can tap into this new era of search with AI-powered, privacy-first commerce media.

#RetailMedia #SearchMarketing #CommerceMedia #AdTech

[EMARKETER @eMarketer]

In 2025, advertisers will spend more than $38 billion on retail media search ads.

How is retail media impacting traditional search marketing, and how can marketers best leverage themselves on the wave of new platforms?

🎙️ https://t.co/Jef6RG3x9T

Made possible by @QuadGraphics

[Carter @TryCarter_]

Retail media isn’t just for CPGs anymore.

Non-endemic brands—insurance, travel, fintech—are tapping into shopper intent in new places.

Carter makes this easy:
-Smarter targeting
-Higher ROAS
-No engineering lift

via @TheDrum:
https://t.co/IPhMy6R2QS

#RetailMedia #AdTech

[Carter @TryCarter_]

AI is no longer a backend tool—it’s reshaping how retailers engage, monetize, and grow. From personalization to first-party data and retail media, the shift is here.

@RetailDive: How AI Is Shaping Retail
https://t.co/DZm8Fsjho0

#RetailTech #AI #CommerceMedia #adtech

[Carter @TryCarter_]

The commerce media race is heating up.
@amazon still leads, but @Instacart , @DoorDash , @PayPal & @Chase & @TryCarter_ are redefining the playing field.

Retailers need smarter ways to scale and monetize.

That's where Carter comes in.

@eMarketer : https://t.co/qy4t8U2FzS

[Carter @TryCarter_]

At Carter, we help retailers turn CTV into a performance channel—measurable, full-funnel, and built for growth.

#RetailMedia #CTV #Programmatic #AdTech #EcommerceMarketing

[Carter @TryCarter_]

CTV is transforming how brands reach and convert audiences.

-Smarter targeting with household & behavior data
-Real-time media buying that adapts on the fly
-Shoppable ads that drive outcomes

With $26.6B in projected spend by 2025, CTV isn’t hype, it’s the new standard.

[Carter @TryCarter_]

#CTV #AdTech #Programmatic #RetailMedia #DigitalMarketing

[Carter @TryCarter_]

Brand marketers are now shifting dollars into RMNs — drawn by better targeting, closed-loop reporting, and contextual reach.

@Digiday: https://t.co/dJgQUWGdbP

https://t.co/7N8pNXjry1
#RetailMedia #AdTech #Marketing #CommerceMedia

[Carter @TryCarter_]

Attribution in commerce media is broken. Fragmented data, unclear ROI, too much guesswork.

Carter unifies the stack—so you can finally measure what matters.

Closed-loop attribution is here: https://t.co/7N8pNXjry1

#CommerceMedia #Attribution #MarketingROI #AdTech

[Carter @TryCarter_]

If the world’s pouring more into digital ads, Latin America is riding the wave too.

Ad spend is booming across the region—marketers, don’t sleep on this momentum.

Insights via @eMarketer 👇

[EMARKETER @eMarketer]

Digital will make up 56.4% of all ad spending in Latin America by 2025, per EMARKETER. In this sponsored article written by @doubleverify Armando Rodriguez, he explores how media quality and performance are becoming key priorities for advertisers: https://t.co/CW5HpbAZ1y

[Carter @TryCarter_]

Programmatic audio is emerging as a powerful addition to modern media strategies. It allows brands to connect during high-attention, real-life moments without disrupting the experience.

#ProgrammaticAudio
#DigitalAdvertising
#AudioMarketing
#AdTech
#RetailMedia
#MarTech

[Carter @TryCarter_]

Where Screens End, Programmatic Audio Begins.

As attention shifts off-screen, programmatic audio is growing 18% YoY.

Read more from @SIRIUSXM and @eMarketer
https://t.co/qnfvx1o9u2

[Carter @TryCarter_]

Think programmatic is just auto-served banner ads? Think bigger.

DOOH is immersive, data-driven, and built for real-world impact—and advertisers are lining up to ride its $25B wave.

Read more from @ForbesTech
https://t.co/jGxo0e5IH6

#DOOH #programmatic #adtech #MarTech

[Carter @TryCarter_]

Carter fixes this. AI-driven, privacy-first, & retailer-agnostic.
- Unified budget management
- Smart, real-time allocation
- Clear performance tracking

Retail media should work for you, not against you. Time to take control. 🚀

#RetailMedia #AdTech #Marketing #AI #MarTech

[Carter @TryCarter_]

Who owns retail media spend?

Trade marketing, shopper marketing, media teams—everyone wants control. The result? Fragmentation, inefficiencies & lost opportunities.

Read more from @Digiday: https://t.co/KvH2u7vz5L

#RetailMedia #AdTech #Marketing #MarTech #Advertising #AI

[Carter @TryCarter_]

The future of retail media is AI-driven! Discover how AI is revolutionizing digital advertising, optimizing campaigns, and enhancing customer engagement.

Read more: https://t.co/lHoILif1aa

#RetailMedia #AI #DigitalAdvertising #AdTech #martech #Marketing

[Carter @TryCarter_]

This is exactly where AI-powered, privacy-first platforms like Carter help retailers and brands scale media operations, enhance targeting, and drive measurable outcomes across channels.

#RetailMedia #Advertising #MarketingInnovation #AI #adtech #martech #Marketing

[Carter @TryCarter_]

Retail media is booming, but can it keep up? 📈

2/3 of marketers increased spend in 2024

Yet, measurement, automation & scalability remain challenges. The future? Retailers must evolve into true media publishers.

More insights 👉 @marketingdive https://t.co/LFOBtQH1ZU

[Carter @TryCarter_]

Financial institutions sit on a goldmine of digital assets—but are they monetizing them effectively? Learn how banks & fintechs can unlock new revenue streams with retail media.

🔗 Read more: https://t.co/Vy6w2ngrYb

#RetailMedia #Fintech #DigitalMonetization #AdTech