Fantastic to see our innovation extending to yet another pro sport. We’ve come a long way since our early prototypes with the Brazilian World Cup team in ‘14!
.@serenawilliams on @Gatorade Gx
"If we could harness the information about our sweat, how it influences our energy, electrolytes we need exactly to improve performance.. Innovation like this is part of the reason athletes can have such long careers.” https://t.co/66JN6Thgba
.@NYMag tastemaker: featured on the Approval Matrix this week are the shortlist winners from the #BetterBinNYC competition. Here at @SmartDesign we're looking forward to testing our designs on the streets of #NYC this Spring! And yes, being rat-proof will score highly :)
Looking forward to hearing from some design visionaries this afternoon at #fuseunfiltered including some of our amazing partners @Chobani@OXO https://t.co/ERRbbDNJy8
Great to have @Gatorade joining powers with @FCBarcelona and @BarcaInnoHub, showcasing Hydration Optimisation through personalisation. True to their moto of being the evolution of sports fuel. #BarçaNutrition#GX
Friction is an operative word today. On the borders, on the streets and across the digital apps and interfaces that complicate and disrupt our journey flow. Distressing for people, bad for business, but solved for by design. @SmartDesign @FTLiveDigital #FTTransport
There are consequences to your convenience. At #FTTransport event, Anna Soisalo outlines how to design next-gen #urbanmobility solutions that support city health, to create a sustainable #future for cities, citizens and the businesses within https://t.co/64OT3C4HcI
Sarah Weir OBE @designcouncil & Anna Soisalo on the power to transform “The earlier #design can be brought into any process, the more likely a business is to create products, services or experiences that build long-term engagement and #loyalty." @Telegraph https://t.co/uEHDJ8Wnvi
Fascinated by #voice technology and keen to get hands on? Join us in December as we host a @NewYork_CM field trip and you'll get the chance to learn how to prototype and then experiment yourself! #voiceUI#creativemornings https://t.co/6DQ2yvpffx
#TUEurope - those of us in the mobility sector have a responsibility to move the world beyond “fast and easy” - a business and design challenge of our generation and one that will improve the health of citizens and their cities @NathanielDesign@SmartDesign
A MUST READ 4 any designer trying to build business value, 4 any leader trying to leverage design to drive growth and mostly 4 any entrepreneur trying to figure out how to innovate, not being yet aware of the incredible potential of #DESIGN. @McKinsey
https://t.co/VRjWtK8xfv
Two icons of the 20th century: we were proud to accept @FastCompany’s inaugural Timeless Design award this week in New York for the inclusively designed @OXO Swivel that changed kitchens everywhere #InnovationByDesign#smartdesign https://t.co/ylhrPXhGep
Today kicks off @FastCompany's #FCFestival! If @SmartDesign's panel last year exploring the legacy of #Bahaus is any indicator of the storytelling that will be shared by this year's #creative leaders, we're thrilled for what's in store. https://t.co/KNXGYTtimh
How might we redesign the #lockerroom to become an #inclusive space? We explored this and more at our ‘Designing a gender inclusive future’ event with #WomeninInnovation, #gender experts, and those with lived experiences across the spectrum. Read on at https://t.co/13yzMHvcG6