Varanda Digital

💡DM para Consultorias.

[Ruben, CPA • Profit and Tax Strategist @therubencruz]

3 Pillars of all $1M+ businesses;

• Storytelling
• Retention
• Revenue

This is how they work,

Tell great stories, retain customers and get paid.

[MATT GRAY @matt_gray_]

Lock yourself in a room and read these 10 books (you'll thank me later):

[GREG ISENBERG @gregisenberg]

Startup life is a life full of rejection

No rejection, no progress

[GREG ISENBERG @gregisenberg]

My guide to startups:

I've lost millions, hired hundreds, raised millions and sold companies before the age of 30

Read this to become better:

[Alex Banks @thealexbanks]

5/ Learn to Go from Zero to One

Going from 1 → n means doing more of what has already been done.

Going from 0 → 1 means doing something that has never been done before.

It's easy to copy/improve existing products/services.

Going 0 → 1 is determined by original thinking.

[Alex Banks @thealexbanks]

6/ Focus on One Thing

Put your effort behind one unique idea.

Having definite optimism will keeping you moving in a positive direction despite failure and setbacks.

[Alex Banks @thealexbanks]

7/ Learn How to Sell

Every successful product/service has an effective market strategy or distribution channel.

People often say "I'm never going to be in sales."

Yet it is fundamental for influencing others and garnering trust.

Sales skills are life skills.

[Alex Banks @thealexbanks]

8/ There is No Formula

The paradox of teaching entrepreneurship is that a formula for innovation can't exist.

Every new innovation is unique, no authority can prescribe in concrete terms how to be more innovative.

Think about business from first principles instead of formulas

[Alex Banks @thealexbanks]

9/ Learn the Lessons of the Past

Four big lessons from the dot-com crash that still guide business thinking today:

1. Make incremental advances
2. Stay lean and flexible
3. Improve on the competition
4. Focus on product, not sales

[Alex Banks @thealexbanks]

10/ Last Can Be First

Chess Grand-master José Raúl Capablanca said:

"[to succeed], you must study the endgame before everything else."

It’s much better to make the last great development in a specific market and enjoy years or even decades of monopoly profits.

[Alex Banks @thealexbanks]

4/ Strive to be a Monopoly

When you establish a monopoly you prevent the competition from eating away your profits.

4 ways to become a monopoly:

1. Brand Association – Apple
2. Proprietary Technology – Google > Bing
3. Network Effects – TikTok
4. Economies of Scale – Amazon

[Alex Banks @thealexbanks]

3/ Start by Dominating a Small Market

When Jeff Bezos started Amazon, he had the idea of creating an 'everything' store.

But he didn't start with everything.

Bezos focused on dominating a small niche market– online books.

Don't get 1% of a $1B market, get 80% of a $1M market.

[Alex Banks @thealexbanks]

2/ Escape Competition

Thiel said:

"All failed companies are the same: they failed to escape competition."

By betting your business on a contrarian truth, you'll dramatically increase the odds of avoiding competition.

Make sure to bet on a contrarian truth whose time has come.

[Alex Banks @thealexbanks]

1/ Bet on a Contrarian Truth

Answer the following:

"What important truth do very few people agree with you on?"

Steve Jobs bet on the contrarian truth that we didn't need a physical keyboard for smartphones.

Almost everyone at the time disagreed with him... until they didn't.

[Alex Banks @thealexbanks]

Peter Thiel is worth 4.7 billion dollars.

He wrote one of the greatest business books of all time.

Here are the 10 best lessons from 'Zero to One':

[Zain Kahn @heykahn]

Things don't get easier. You just get stronger. Applies to:

• Exercising
• Writing online
• Making new friends
• Building a business
• Learning a new skill
• Speaking a new language
• Becoming a better person

Hard is a temporary feeling that disappears with practice.

[Prof. Feynman @ProfFeynman]

The bad news is not everyone will agree with your opinions or decisions.
The good news is it doesn't matter.

[Barrett O'Neill @barrettjoneill]

Investors aren't funding unprofitable growth anymore.

If you want to survive the downturn you need to lower customer acquisition cost.

Here's how I'm doing it: 🧵

[Orange Book 🍊📖 @orangebook]

People high in energy simply have a clear purpose and a meaningful reason to wake up every morning.

[Taylor Holiday @TaylorHoliday]

What’s the best customer experience you have had in the last year?

Like mind-blowing awesome.

Could be a product, service, hospitality, anything.

I want to learn from these brands.