After years talking to CFOs and CEOs about cross-border payments, one thing is clear:
They don’t care if the rails are SWIFT, stablecoins or blockchain.
They care about 4 things:
Faster. Cheaper. Reliable. Easy.
“The customer is always right” is terrible sales advice.
A sale is a two-way agreement. They qualify you. You qualify them.
Not every prospect should become a customer.
Great salespeople don’t just know how to close.
They know when to walk away.
Pay to Colombia in pesos, straight from your Altitude balance.
Send COP over Bre-B or bank transfer. Your recipient gets pesos through Colombia’s local rails.
USD out > COP in.
Pay like a local in Colombia: https://t.co/HgibVIAuVk
The cold email structure that consistently gets me the most replies:
Trigger — why Im reaching out now
Implication — why that trigger matters
Pain — the problem it could create
Social proof + solution — how we’ve solved it for others
Soft CTA — make it easy to reply
Over the last 5 years, I’ve worked with thousands of CFOs and CEOs.
Trust me, most of them care a lot more about moving money faster, cheaper and with less friction than whether their provider has a banking license.
How long before most traditional companies start operating on stablecoin rails?
Not sure.
But I’m convinced it will happen and sooner rather than later.
Euroautumn intensifies.
Send EUR via SEPA directly from your USD balance, with FX built in. Open named EUR accounts, receive SEPA transfers, and hold EURC.
All from Altitude.
Book a demo: https://t.co/lMQJopL1Gw
Every day @altitude customers pay contractors and vendors all over the world.
Today, we're making that faster and cheaper by expanding local payment routes to 4 new markets:
🇬🇧 GBP via Faster Payments
🇲🇽 MXN via SPEI
🇧🇷 BRL via Pix
🇨🇴 COP via Bre-B
Highly competitive and fully transparent FX rates.
Another step toward building the definitive global operating account. Higher.
Stablecoins are becoming much more than a crypto trading rail.
B2B payments. Treasury. Remittances. Dollar access. Onchain settlement.
But B2B stands out: ~$226B in annualized payment volume.
The real unlock isn’t “crypto adoption.”
It’s programmable money that moves 24/7.
Operate globally, pay locally.
You can now pay into the UK, Mexico, Brazil, and Colombia through the same rails locals use every day.
Four new markets for you Altitude account.