Follow to learn about content marketing, thought leadership, ghostwriting, and copywriting for the financial services and legal industries. (@ScottWentworth)
Writing effective #investorletters often comes down to your ability to tell a compelling story. @ScottWentworth outlines how investment professionals can use these 5 rules to make their letters more engaging for readers | https://t.co/cFLoARivFR
@wttsfm@wttsfm what is the coupon code for BrickWorld? I heard a radio commercial for it yesterday, and I thought it was "WTTS22" but that isn't working. Thanks!
@Vimeo I've been trying to cancel my Basic subscription for several months. I found this article, but there isn't any link to manage my subscription or payment methods under the Billing Settings page. Please help. https://t.co/zI4ED06sdi.
When creating Q&As to showcase your thought leadership, give the writer a long editorial leash. Allow your writer to organize the piece in the most impactful way, moving topics and quotes around to build the most compelling message.
https://t.co/JuIkVpQg5J
Headline writing is difficult. Making a big impact in a few words is an art. But just because it is hard, that doesn’t mean that financial marketers and thought leaders can afford to be average at it. https://t.co/A36Lh5ZGKd
Did you know that at most newspapers, reporters don’t write the headlines for their stories? Having someone else write the headline can be an effective way to make your financial thought leadership more compelling. https://t.co/FPrUPnsVyV
"How much does it cost?" That is the most common question we get when prospects ask about our financial ghostwriting services. We identify the variables that drive costs and provide tips for how marketers can create a scope that fits for their budget. https://t.co/SQLy00G3FM
China recently expelled 3 WSJ reporters over an op-ed piece that included a controversial headline. This article shines light on why headlines matter. https://t.co/GygGN4cPsC
The California fires have advisors scrambling to help their clients.
More on that and other news and feature stories we're reading. | https://t.co/6GH8Ao9Tg2
Want to add an SME interview to your project? Don't have a ton of internal research to provide a writer?
These are going to increase the cost of the project.
Here, we explain the other variables that influence cost the most.
| https://t.co/OPfFp90mGK
Here are asset management's biggest winners and losers so far this year.
More on that and other news and feature stories we're reading. | https://t.co/29duEszn1j
We get it. The market for thought-leadership pricing is confusing and esoteric.
Here, we break down the most common pricing models and the scenarios when each makes the most sense to help you find value. | https://t.co/NWrw60dMSh
Want to add an SME interview to your project? Don't have a ton of internal research to provide a writer?
These are going to increase the cost of the project.
Here, we explain the other variables that influence cost the most.
| https://t.co/xCjlMpX44m
How the WeWork debacle can teach investors a lesson about value.
More on that and other news and feature stories we're reading. | https://t.co/ZBkfyUaEbE