Check out the Latest News, Updates, Tools, and Reviews for Digital Marketing as well as other Interesting stuff about online marketing.
#digitalmarketing
SEO Tip: want to make your eCommerce website stand out more in Google's search results?
Make sure to pay attention to the Merchant Listings report in Google Search Console, with two new items in particular having a big influence.
The report allows you to monitor whether Google is able to pick up on both your returns policy and shipping details for pages.
This data can then be reflected almost site-wide (for both product and category pages) in addition to stock availability, pricing, reviews stars, and more.
In my experience, Google can pick up on this data through making it available either in your Structured Data or through your Merchant Center settings.
It is however important to note that if your settings are correct in Merchant Center for each, Google Search Console will continue to show each as warnings (if the Structured Data isn’t also reflected). So if your settings are correct, you can ignore the warnings in GSC.
When working with clients in the eCommerce space, I regularly find that they are not making use of this new enhancement for their pages. So make sure to check!
At the moment, the enhancement is only available in the US, but Google has said that they are looking to expand its coverage in the near future.
#seo #searchengineoptimization #google
#OpenAI could bring out an AI-powered consumer device, and it is joining hands with former Apple designer Jony Ive as well as Masayoshi Son, the CEO of Softbank, to achieve its goal.
What is it? "iPhone of AI"!
https://t.co/D6vPOx8zU3
10 best SEO Chrome extensions to use in 2023 (as voted by Twitter).
1. Detailed
2. Keywords Everywhere
3. SEO Minion
4. Google Lighthouse
5. SEO Pro
6. Robots exclusion checker
7. SEO Peek
8. View rendered source
9. SEOQuake
10. Ahrefs
What is missing from this list?
Google Search Console tip for SEOs: don't forget about the impact of Twitter/X carousels.
If a URL is shared here & gets placed within a carousel on Google, the impressions (and even clicks) can show in your data.
Here's a case study + more info: https://t.co/ZweWaIbdw3
Why pay $20/mo for GPT-4?
Here's an alternative AI tool to 10x your business growth and find your dream job:
Meet Bardeen AI/@bardeenai -https://t.co/sVcj5sJTzR
It can help you automate:
• Sales & prospecting
• Marketing
• Data research
• Recruiting And more.
✓ Ignoring Mobile Users: Don't forget to optimize for mobile users. Mobile-friendliness is crucial for SEO success.
✓ Ignoring Page Speed: Slow-loading pages can lead to higher bounce rates and lower rankings. Address page speed issues promptly.
✓ Low-Quality Backlinks: Steer clear of low-quality, spammy backlinks from link farms or irrelevant websites. They can harm your site's ranking.
✓ Ignoring Analytics: Don't neglect tracking and analyzing your SEO efforts.
There are two types of SEO: product-led and marketing-led.
When we talk about marketplace SEO, we typically talk about product-led SEO.
The key lesson I learned from marketplaces like G2, Nextdoor, Bounce and others: good SEO is the result of Product Growth.
Kick your excuses to the curb in 2023 with these
AI tools that will make you OP:
1. https://t.co/0WMeYxYPlr - Youtube Summaries
2. https://t.co/qTMmWleAl2 - Chatbot builder
3. https://t.co/pVTnyXPzz2 - AI Motion design
4. https://t.co/ujsiHFUmt4 - Text to video
ways to make $3000/Mo with AI in 2023:
1. Create Ads with AI
• AdCopy
• AdGenai
• AdCreative
2. Create E-Books
• Jasper
• ChatGPT
• Writesonic
3. Create Resumes with AI
• Rezi
• TealHq
• Kickresume
4. Freelance Web Development
• 10Web
• Hocoos