WYN BEAUTY

Makeup made to move in by @serenawilliams
Available exclusively at @ultabeauty and

[Harley Finkelstein @harleyf]

@SerenaWilliams didn’t just launch a beauty brand—she built a movement. Community-driven and powered by @Shopify. This @wynbeauty pop-up in LA is something special.

[Harley Finkelstein @harleyf]

One year in, and @SerenaWilliams' @wynbeauty keeps raising the bar.

Teaming up to bring LA a 2-day exclusive @Shopify-powered pop-up experience. Let's do this 🚀

https://t.co/SnCBZrHYtb

[WYN BEAUTY @WYNbeauty]

Today’s the last chance (!) to shop our self-setting NOTHING TO SEE Soft Matte Creamy Concealer at 30% off, only on the @ultabeauty app!

[WYN BEAUTY @WYNbeauty]

⭐️⭐️⭐️⭐️⭐️ We’ll let the reviews do the talking.

Our best selling concealer is 30% off on the @ultabeauty app, now through 2/2!

[Serena Williams @serenawilliams]

Don’t forget to invest in yourself. @WYNbeauty

[WYN BEAUTY @WYNbeauty]

Back in stock (!!!) Our award-WYNning BIG VISION Lengthening & Defining Tubing Mascara is back. Get maximum length and definition—now on https://t.co/vHq1ZLTiAa ➰

[WYN BEAUTY @WYNbeauty]

WYN BEAUTY 🤝 active routine. Take it from @hypebae… FEATURING YOU Skin Tint SPF 30 is a 2024 Hypebae Beauty Award winner! 🏆

Walk, jog, run to @ultabeauty to see what all the hype is about 🏃‍♀️💨

[Vogue Magazine @voguemagazine]

Hosted by Vogue Beauty editor-at-large Arden Fanning Andrews, the afternoon celebrated Serena Williams and her game-changing beauty line, WYN Beauty. https://t.co/uFHwhlh21Q

[WYN BEAUTY @WYNbeauty]

2025 we’re ready for you! 🏆💄💪🏾🎾 here’s to more WYN’S!

[Serena Williams @serenawilliams]

I’m so proud of us! @wynbeauty has won 10 beauty awards this year for our clean, high-performing formulas 🏅♥️

I’ve packaged some of my faves up as limited-edition gift sets. Now available to shop at @ultabeauty

[WYN BEAUTY @WYNbeauty]

We’re in print, y’all! 🏆🎾✨

[Serena Williams @serenawilliams]

If you're looking for a cozy read, I shared about all things @WYNbeauty and my life as an entrepreneur in the latest issue of @Essence Magazine. On stands now.

[Serena Williams @serenawilliams]

This is our BIGGEST sale of the year for @WYNbeauty — today only, 30% off!💚🛍️ Stock up on all your favorites! https://t.co/m2kPohu9Vl

[WYN BEAUTY @WYNbeauty]

📣GIFT SETS HAVE ARRIVED📣

‘Tis the season to celebrate your WYNs and gift your loved ones. 💄🎁

Game-changing gift sets now available at @ultabeauty in-store & online!

[Serena Williams @serenawilliams]

At night, we do our lips. @WYNbeauty @ultabeauty

[WYN BEAUTY @WYNbeauty]

We love everything about this! ✨

[Serena Williams @serenawilliams]

Thank you so much, @Essence, for allowing me to grace your cover to talk about my business ventures. From investing in women and diversity with my VC company @SerenaVentures to having my active makeup line that lasts all day and is clean and vegan, I love being a businesswoman. I told you I was not going anywhere; I was just evolving. Thanks, @WYNbeauty! Now let’s go and #WYN.

[WYN BEAUTY @WYNbeauty]

BIG VISION for the WYN 🏆💚🪄

[Tha Chief @LowKie99]

Yoooo @serenawilliams you had NO BUSINESS creating this mascara. MY LASHES ACTUALLY HELD A CURL!!! The wand is just CHEIFS KISS 💋 MY FAVORITE MASCARA 🥰 @WYNbeauty

[WYN BEAUTY @WYNbeauty]

@serenawilliams slayed this cover! 💄✨😍

[Serena Williams @serenawilliams]

@WYNbeauty slayed on the @Essence cover shoot. Don’t forget to check it out!

[Serena Williams @serenawilliams]

@WYNbeauty slayed on the @Essence cover shoot. Don’t forget to check it out!

[WYN BEAUTY @WYNbeauty]

Who’s says you can’t do both? 💪🏾🏆💄 @serenawilliams

[WYN BEAUTY @WYNbeauty]

BIG VISION Mascara for the WYN! 💚🏆🪄

[Tha Chief @LowKie99]

Yoooo @serenawilliams you had NO BUSINESS creating this mascara. MY LASHES ACTUALLY HELD A CURL!!! The wand is just CHEIFS KISS 💋 MY FAVORITE MASCARA 🥰 @WYNbeauty

[WYN BEAUTY @WYNbeauty]

It was an honor to be the official beauty partner of this first-of-it’s-kind event. Inspired is an understatement! We can’t wait to see these women continue to WYN & make history 🏆👑

[ATHLOS @athlos]

Athlos 🤝 @WYNbeauty

We’re thrilled to partner with the makeup line that’s setting a new standard for active beauty.

Together, we’re bringing game-changing beauty to the finish line 💄🏃‍♀️