The @ClimateCentral team plans to build out alerts for wildfires and droughts next. MORE on their new #weather tool Realtime Climate. https://t.co/HBWQuaaCCa
Newsrooms trying a new show format? #Reporting from the community you live in? Localizing #climate change. SUBSCRIBE to our weekly Lab Report for (more) #stories like these: https://t.co/KzohbjrCb2
One of @ClimateCentral's leaders, @SeanSublette, recently sat down with @EricaGrowNYC of Weather Elevate to talk about Realtime Climate and other tools his org provides journalists and broadcast mets. See the 5 minute interview here: https://t.co/xKgPuCsZ0z
In our latest Changing Weather story, @kylie_cochrane reports on a free tool that #meteorologists and other #journalists can use to connect local weather events to climate change. https://t.co/PIQHMhzGtu
Our YouTube channel has resources for every type of storm coverage and field reporting, featuring tips from FEMA-certified disaster preparedness instructor and broadcast meteorologist @CherylNelsonTV. Find these > 5-minute tutorials and many more: https://t.co/e6js6l92em
It’s official: Half the world’s population owns a Smartphone!
Is your weather team’s strategy optimized for a multimedia approach with your broadcast and digital platforms complementing (not competing with) each other? https://t.co/EI0eN5Q3y0
See who has joined the lineup for our Digital Revenue Summit virtual event in August. Employees of LMA member organizations can attend for free. Don't miss out! https://t.co/k26UEFD6PJ
The historic #heatwave in the Pacific Northwest may feel daunting to cover, but @ClimateCentral has resources to localize and humanize every story about the #ClimateCrisis. Learn more from @SeanSublette in this edition of Elevate TV:
https://t.co/3qI5lDLnSX
Incorporating local impacts of #climatechange gives viewers meaningful content they can't get anywhere else, and it will differentiate your team and help build your #personalbrand. So says @SeanSublette of @ClimateCentral in this edition of Elevate TV:
https://t.co/8wfKg3inOp
If you attended this virtual event, you already know that @GonzalesKristie is a force of nature. In this edition of Elevate TV, you'll find out what she values in weather talent, and how to ensure your reel catches her eye: https://t.co/7SHOpN4vkQ
If you want to add value for your viewers (something they can't get on the app), it may be time to embrace reporting on the impacts of climate change in your local market. Get in touch to learn how! https://t.co/iWV542ytGM
#hurricaneseason is ramping up, and it's expected to be an active one. Are you ready for #severeweather coverage in the field? @CherylNelsonTV has tips in this video, and more at Weather Elevate: https://t.co/saCcsNaSze.
https://t.co/THpKBmTXd3
The Weather Channel announced it will put a bigger focus on #climatechange and its impacts in its programming.
There's no need hesitate any longer; talking about local climate impacts is a way to stay relevant, but there's a right and wrong way to do it. https://t.co/TQoHgBKBiw
What do you think? Can TikTok, a platform immensely popular with Gen Z, allow TV stations to reach young people and grow their audience in a meaningful way?
How do you turn your newscast into appointment TV? Give your viewers something they can't get elsewhere. At Weather Elevate, our clients learn how to complement their station's weather app, not compete with it. Get in touch to learn more: https://t.co/iWV542ytGM.
No matter what part of the country you're in, your viewers want to hear about #climatechange.
@frankwords has been leading the charge to embrace climate reporting, and in this edition of Elevate TV, he explains how to sell the story: https://t.co/Iyld3ghpVV