A smart mix of festive humour and hard-hitting shock tactics helped Govia Thameslink Railway capture passenger attention at peak season. @WelcomeToShook's award-winning strategy delivered a 14% reduction in accidents in just two weeks.
Read more: https://t.co/oOc84BKGX2
#ad
The @dryjanuary countdown is on and @AlcoholChangeUK wants to hear your stories about taking a break from alcohol:
👉 Motivations + benefits
🚧 Challenges + how you overcame them
💫 Your views + experiences of drinking cultures / attitudes
HMU!
#DryJanuarychallenge
How much are UK PR firms prioritising investments in GEO services for clients? New research by PRWeek takes a look https://t.co/pAER1fTf6z #PR#Comms#AI#GEO
"Three key questions on my mind for 2025:
1️⃣ What’s truly influencing people?
2️⃣ Are we reaching them, or actually eliciting a reaction?
3️⃣ How can humanity and creativity make our stories stand out?"
— Gemma Moroney(@_ghop_) Co-founder, @WelcomeToShook#GlobalPRVoices
🎙️ The path to success is not linear!
Hear from @_ghop_ of @WelcomeToShook (Creative Agency of the Year 2024) on creativity and behavioural insights to craft impactful campaigns for global brands.
Host: @FarzanaBaduel
📺 https://t.co/tjT1sGzIJY
🎧 https://t.co/b4vf5dLd0q
🎙️ On the latest @PRCA_HQ Fuse Podcast, @FarzanaBaduel chats with Gemma Moroney, Behavioural Designer & Co-founder of @WelcomeToShook about unlocking creativity in communications.
👇
👀 https://t.co/bmss3UK6eK
🎧https://t.co/fLnpFRAaVu
🎧 https://t.co/0rcBHotpKE
#PRCAFuse 🎙️
We're back with another episode for 2025!
@FarzanaBaduel chats with @_ghop_, co-founder of SHOOK (Creative Agency of the Year 2024) on her journey in PR, the leap into leadership, and more.
Watch: https://t.co/Qa5jRbNEEJ
🎧 https://t.co/yUlqOcgsxj
We’ve decided to put some creative comms ideas too good to go to waste on a Black Friday sale. Whether you want a bargain or a bit of a nose at another agency’s ideas have a look…