Allyson Witherspoon

Nissan Global Chief Marketing Officer. Believer in YOLO. Usually on a plane.

[Allyson Witherspoon @witherspoon]

One Drive Changes Everything. Introducing #ThrillDriver! Great to work on this with @NissanUSA, @TBWAChiatNY, @brielarson, @Realeugenelevy, @DanaiGurira, and @DaveBautista.
https://t.co/0fbGoixxIP

[Matt Lang @MattLangtweets]

One of my favorite brand activations this year - smart audience discovery and creative strategy by Nissan & @witherspoon. Admirable discipline not to overly brand it and develop something enjoyable for this audience. Results are validating the approach. https://t.co/VxNvwdGeNS

[AudacyCorp @AudacyCorp]

CMO @PaulSuchman sits down with @NissanMotor Corporation Global CMO Allyson @Witherspoon at the New York International Auto Show to discuss the role audio plays in the auto industry, what works best for building brand awareness and driving action, and more. #NYIAS

[NADA @NADAUpdate]

@witherspoon of @NissanUSA and @angelazepeda of @Hyundai sat down with @jasonstein to talk about a range of marketing strategies from TikTok to the power of live sports to reach consumers #NYAutoForum

[NADA @NADAUpdate]

@witherspoon of @NissanUSA joins us at the #NYAutoForum to explain the marketing strategies at Nissan to reach customers through activation campaigns and highlighted their "photosynthesis" commercial

[Nissan @NissanUSA]

Designed to thrill, even at a standstill.

[Hearst Autos 🚘 @HearstAutos]

Nissan will become the first brand to integrate “TikTok Now” feature into a campaign https://t.co/Mc5gCGAZBo @witherspoon @TheJetOnTNT @NissanUSA #MarchMadness

[Nissan @NissanUSA]

To all the women in the driver’s seat, we see you.

#InternationalWomensDay #IWD2023 #EmbraceEquity

[Nissan @NissanUSA]

Don’t worry, @brielarson. We made you a mini #NissanARIYA. (With heated seats to keep you toasty in there😉)

[🇺🇦 David Griner 🇺🇦 @griner]

Nissan's FOUR-HOUR-LONG AD is getting a pretty universally positive response on YouTube thanks to its excellent lofi music curation: https://t.co/5cgCKKJNyu

[Heisman @HeismanTrophy]

Happy Birthday to 2015 Heisman winner @KingHenry_2! The @AlabamaFTBL star led the Crimson Tide to the 2015 national title with 2,219 yards and 28 TDs and is currently enjoying his fourth 1,000-yard season for the @Titans.

[Barry Sanders @BarrySanders]

Day 17 - #SandersSponsors is giving one last nod to @NissanUSA - I love getting to be in the #HeismanHouse each year and I love the cars - OBVIOUSLY. So retweet this ad and follow me for a chance to win. @okstate @bakermayfield @KingHenry_2 @DeVontaSmith_6 @K1

[Lakshmanan Chidambaram @C_T_Lakshmanan]

Congratulations #Nagireddy and the @NissanUSA team for being named a finalist for #CTO of the Year by the @nashtechcouncil 2023

We are rooting for your success! 🙌

@Nissan @witherspoon @NissanMotor @tech_mahindra

https://t.co/ynNaTfeoJj

[Dennis & Dia Welch @DennnisDia]

@NissanUSA @_bryce_young Check out Allyson Witherspoon @witherspoon, with that Heisman pose!

[Allyson Witherspoon @witherspoon]

@jpmaheu Thank you for all of the support over the years. 💙

[Tennessee Titans @Titans]

Passing of the TD torch 🔥

@EddieGeorge2727 x @KingHenry_2

[Nissan @NissanUSA]

Can @DeVontaSmith_6 catch it? Hint: the answer is yes. It’s always yes. #NissanHeismanHouse

[Nissan @NissanUSA]

Nissan proudly supports and stands with you on the road to living your most thrilling life authentically. #PartnersofProgress #NationalComingOutDay

[Tennessee Titans @Titans]

A word from The King 👑

[Bryce Young @_bryce_young]

Nice throw @TimTebow. And I thought the only strikes you got were in baseball 😬 #NissanHeismanHouse #NissanPartner @NissanUSA

[Allyson Witherspoon @witherspoon]

I ❤️ this! @KingHenry_2

[Tennessee Titans @Titans]

Could you tackle @KingHenry_2? 😰

Derrick Henry's former high school opponents describe the challenge of trying. 😂