Digest this shocking number: ₹2,586 crore
THIS is the amount spent by the Modi govt's own ad agency promoting itself in just 5 and a half years through TV, radio, print, hoardings and digital.
I obtained the full break-up under RTI.
Here’s where ₹2,586 cr of public money went on Modi’s PR:
📺 TV + Radio = ��936 cr
📰 Print = ₹796 cr
🛣️ Hoardings = ₹584 cr
📱 Digital and social media — ₹270 cr
And remember: this is ONLY ONE AGENCY. It excludes other ministries, PSUs and party ads. The real figure is far higher.
Not just that. The public money spent on Modi’s PR is also sharply accelerating: 👉 Digital ad spend: ₹14 cr (2020-21) increased to ₹131 cr (2025-26). Nearly 10x.
👉 Print: ₹338 cr in 2025-26 alone. That’s 4x compared to the previous year
Here's the part that should worry every taxpayer:
👉 I asked WHICH agencies received this ₹2,586 cr.
👉 CBC refused — citing "commercial confidence"
The govt will spend thousands of crores of public money on Modi’s PR but WILL HIDE who received the money.
Govt advertising is how Modi-Shah & BJP control the media.
When the reward for promoting Modi and BJP is ₹2,586 cr, are you surprised that our media is supremely compromised?