_Sank_ara

Financial Research I Market Analysis I Investment I Hedge & Arbitrage I Potent tweets on equities, global macro, commodities, & credit.

[_Sank_ara @_sunk_ara]

@Mwafreeka Huyu anasema nini. Being a celeb is a non-negotiable requirement of politics.

[_Sank_ara @_sunk_ara]

@KhalifKairo Irans regime stills holds, 400 kg of uranium dust is still in Iran, and it has just show the world that it can choke global economy at will; I fail to locate US victory in this mess.

[_Sank_ara @_sunk_ara]

@janetmachuka_ @OdipoDev The report (if read it) excludes platform monitization. They only suggest earnings from influencer contracts; which are private and have nothing to do with policy.

[_Sank_ara @_sunk_ara]

The researchers obviously applied dangerous assumptions and made stupid calculations. They counted all posts across socials and multipled by a high per post fees (median 50,000 for small businesses); hence millions in aggregate ad spend.

The report suggests that small struggling businesses spend millions in influencer advertisements annually: and do not provide any evidence.

[_Sank_ara @_sunk_ara]

@anto_ty They are all trollers and rage-baiters and you got to respect their commitment to character.

[_Sank_ara @_sunk_ara]

Some feedback

These are riskily rough estimates; the analysis applies one-off high estimates to high frequency campaigns and gives distorted revenue figures. A proper source would be sampling actual contracts and invoices from ad agencies, select influencers, and other industry players. This would give realistic information and contractual nuances.

Case:
A small business runs a 6 months influencer campaign

Period 6 months; 5 posts/week; 120 total posts across platforms.

Your report calculates influencer revenue as:
120*50,000 (Median estimate)= 6,000,000 KES

Realistic estimate:
Likely a retainer-based model rather than per-post billing
Contract Fees 100,000/Month
Total Gross 600,000/=

Net income estimate 480,000/= (accounting for production overheads, agency fees & commissions, and WT)

A small business with annual turnover of 10M (consistent with classification), cannot spend 6M on advertising.

Such an oversight distorts this industry economy, with a staggering margin of error.

[Kippyt @kippyt__]

And just like that the KPC stock has become a High-Yield Bond in disguise.

[Juma G 🇰🇪 @jumaf3]

"The people growing rich because of their proximity to the President feel threatened by any criticism of the President and will destroy you even without the President's knowledge," a powerful and eye-opening quote from Wakili Paul Muite.

[#LandIsNotProperty Mwalimu Wandia @wmnjoya]

What's wrong with GoK? Like seriously. It's like they're living in 1895.

[Mwango Capital @MwangoCapital]

You're on your own basically.

[_Sank_ara @_sunk_ara]

@gidikariuki This is a case study on poor business strategy. Bro had all the clout to run a lean company but chose to blow customer funds on stupid excesses. Fast tracking growth for the sake of growth is a cancer.

[_Sank_ara @_sunk_ara]

Gamification of human lives. What could go wrong!

[The White House @WhiteHouse]

OPERATION EPIC FURY

• Destroy Iran’s missile arsenal.
• Destroy their navy.
• Ensure they NEVER get a nuclear weapon.

Locked in.

[Cerebral Assassin @xysist]

Position AI as augmentation that sharpens craft not replacement that humiliates expertise

[New Singaporean🇰🇪🏇🏿 @NewSingaporean_]

Forcing pension funds like NSSF to buy KPC to avoid embarrassment is not oversubscription or investor appetite – it is managed demand.

[Eric @amerix]

We should stop calling it Artificial Intelligence and instead call it COMPUTATIONAL INTELLIGENCE.

[Renaissance ⚔️ Morio @RamzZy_]

Maturing is realizing exercise is good for regulating your emotions, sleep & work life clock, if you end up looking sexy while naked - that’s a byproduct of the regulation, not the goal.

[Nelson Amenya @amenya_nelson]

Sudanese people seeing UAE tasting their own medicine.

[_Sank_ara @_sunk_ara]

😂😂

[MethoDman @polo_kimanii]

Yemeni houthis everytime theres war in the middle east:

[_Sank_ara @_sunk_ara]

@moneyacademyKE Another squeeze awaits! The poors must pay for this war.